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WEB REVIEW: E-mail sorting service brings sanity to your cluttered inbox

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Jim Cota

This morning, I opened my e-mail account to find 10 e-mails. Until about a week ago, I would have seen about 100.

Credit goes to a workhorse service called SaneBox (www.sanebox.com). But before you can fully understand how it might change your life forever, you need to understand the problem it solves.

For many of us, e-mail is both a blessing and a curse. I truly couldn’t do my job well without it, but all the things that make it so useful (fast, easy, works on my schedule, etc.) also make it easy to get out of hand. For example, on any given day, I get about 500 e-mails. Yes, I have filters created to automatically move certain things into folders. Yes, I have keyboard shortcuts set up to move, mark, delete, etc. But even after all the automatic stuff happens, I still have to manually deal with a few hundred, when only about 100 of them really need some sort of action.

Even a conservative estimate of 10 seconds per e-mail means I’m spending at least a half hour daily processing e-mail that’s essentially unimportant. Five hours a week, almost 300 hours a year. Folks, that’s about 7 weeks’ worth of lost productivity.

So last week, I started using SaneBox, which takes a little getting used to—primarily because you have to do so little for it to be effective. It works with most mail applications, and all you have to provide is your e-mail address and password.

SaneBox then creates folders in your e-mail account—things like SaneLater, SaneNews and SaneRemindMe. It begins to process your InBox to determine which of the mail you have is important (which it leaves in your InBox). Most of it—daily deal messages, newsletters, social media notifications, etc.—gets put into SaneLater. If you get a lot of “news”-related messages, they’ll go into SaneNews.

At this point, you are probably thinking about mistakes. Like you, I’m nervous that I’ll miss a message I really need to see. Spam folders are great, but you have to check them periodically for false positives, so I had similar concerns about SaneBox.

Apparently, the engineers at SaneBox had the same thought. So they integrated a digest into the system that you can configure to arrive as often as once an hour. I started with having it delivered every four hours, but I can tell you it isn’t necessary. When you get the digest, it prompts you to review the messages that have been auto-shunted into the SaneLater mailbox. If you find any false positives, simply move them where they belong. So far, I’ve had to move only a few.

Now, all of this is nice, even though most people could do the same thing by setting up really effective filters. But a few other features put SaneBox on my must-use list. The first two are reminders.

If you see a message that needs your attention but you want to delay it, you can just forward it to 2hours@sanebox.com (or 5minutes@sanebox.com or 10days@…). The message is immediately removed from your InBox and magically reappears at the time you specified.

The RemindMe function takes this feature one step further. Let’s say you’re working on a project with Todd, who occasionally lets things slip between the cracks. Currently, if you forward him something to work on, you have to remember to follow up with him to be sure it was finished. Now, with SaneBox, you can forward the message to Todd and send a copy to 1week@sanebox.com. At the time specified, if you haven’t received a response to Todd’s message, SaneBox will remind you to follow up. You may soon realize you need to fire Todd, but stuff will be getting done.

SaneBox costs about $5 a month, but you can try it free for a week. If you don’t like it (or you cancel your account), SaneBox automatically puts everything back just the way it was. I haven’t found anything else that works as well or as easily as SaneBox to streamline and optimize my e-mail work flow. I can’t recommend it more strongly.•

__________

Cota is creative director of Rare Bird Inc., a full-service advertising agency specializing in the use of new technologies. His column appears monthly. He can be reached at jim@rarebirdinc.com.

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  1. liek the rest of America

  2. These quaint,obsessed musings by the stalkers are certainly entertaining, but I'm trying to figure out what, if anything, all the yelping below has to do with Zak Brown.

  3. It's evident that Moffett was pushing the right buttons and corporate America is now trying to squash him. He just wanted to withdraw the free pilot services provided to the company by the pilots to try and put some pressure on a company that has not been interested in negotiating a contract in over 5 years. The company does not provide a contract because not having one has saved them a bundle of money. Shame on any Republic pilots not standing behind their union leader just because things are getting tough, can you not see such strategic moves by the company as putting the last union president in a corporate position and into THEIR pocket. Do you really believe the last union president is so appalled at the attempts by Moffett, do you not remember his oppositions to the company? We stood behind him. It has been proven over and over again for thousands of years without fail, a man cannot serve two masters. Anyone that believes people vote contrary to their paycheck and livelihood deserve to be taken advantage of, the recent statements by the former union president are laughable as he denounces the current union president from his new corporate position. Have you ever seen a drafted sports player score points for his previous team, it cannot be done, he is not on the pilots side anymore, he gets his money a different way now than you and I do, and he should not be allowed to remain on the seniority list. A drafted player brings strength, credibility, tactical knowledge, and a strategic advantage to his NEW team, he would not be drafted or paid were it otherwise. We are all forced to choose only one side to play for and support, not doing so has many references in life such as insider trading and shaving points, all illegal for good reason. This basic fact is why corporate moguls, scientist, and engineers all sign non-discloser agreements and non-compete clauses, as protection in case they are lured into switching sides as our former union president has done. No NFL coach ever drafted a player so that both teams could benefit and better understand each other, they are recruited to win the game against that former team, period. Likewise the company does not recruit the former union president by accident or mutual understanding, its strategy. Don't confuse playing the game with good sportsman-like conduct in support of common business and prosperity goals, with the requirement to only play for one side. Good men we all love and favor fall subject to this manipulation, often without their knowledge, and it is not a betrayal of their friendship to oppose them when they switch sides. If we did not love and trust them, they would not have been chosen and lured to the other side in the first place. The deception by the drafted player is not made at a conscious level, it's just human nature and it's all about money and power which corrupts our ability to be objective and loyal to two masters. This is why our court system created the defense attorney, and why our military created counter intelligence. Its strategy and its propaganda, and it works, and that's why the "powers to be" manipulate the chess pieces by sometimes changing their colors. Some players know they are being manipulated when their color is changed, but it brings them more money and power so they do not care. The rest have good intentions but do not even realize they are being manipulated. This tactic is also known by another name, Divide and Conquer. In battle sending an imperfect message with an imperfect team is obviously not ideal, but it's still being sent by YOUR team, your union leader, a leader that has common goals and common rewards with you, they are the best, because we have elected them to do a job for us. If you are not backing Moffett but believing the spin by those that have recently switched sides, you are taking food out of your own mouth. Showing unity and backing an imperfect situation still results in taking just as much ground, it's about unity and bargaining power. It's not necessary to wait around for that perfect attack because it will never come, the company will spin and attempt to destroy anyone that gets in their way. Ultimately it's not about any specific attack anyway, ASAP or whatever it makes no difference, it is and always has been only about power. If this company cared about safety it would not build pairings with 8 hour overnights, come on, are you that naive? Besides, do you really think Hoffa cares, no, he got a call from corporate America and was squeezed into denouncing Moffett. If he didn't they would spin the safety card against him and the Teamsters National with implication for truckers, future contracts, insurance rates etc...saying something like the Teamsters use safety as a bargaining chip, blah blah blah... Do you really think any pilot is going to do something unsafe for the contract, absolutely not, the only ones threatening safety here is the company with reduced rest, fatigue, and poverty. Do you not find it odd that Hoffa and the Teamsters are opposing a Teamster president publicly? Would the Teamsters National not normally support and work with one of their own? Why did they not sit down and help him strategize, correct any mistakes, and charge ahead? Would the Teamsters National not normally support and leverage a contract for all those pilots that have been paying Teamster dues, isn't that why we have all been paying Teamster dues in the first place? I sure haven't been paying dues so that the Teamsters National could come along and write this kind of an article undercutting our union leader and our unity. Whose side is the Teamsters National really on, it's obviously not the Republic pilots side.

  4. No matter what Moffatt does the company is going to spin it like he is the terrorist and brainwash people like you into believing it, wake up, back your players that are trying to change things for you and your livelihood. Where has Hoffa been for the last 6 years, except collecting our dues. Seriously, do you really think an FO going for upgrade, signed off by a checkairman ready for the upgrade, who then fails, is not even capable of returning as a First Officer.

  5. whoa!

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