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Indiana launches $250K ad blitz for Illinois businesses

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State and local officials in northwest Indiana are investing $250,000 in an advertising campaign to lure Illinois businesses across the state line.

They say billboards and television and print ads will appear across Illinois and target that state's personal and corporate tax increases, The Times of Munster reported Tuesday. The move coincides with the Indiana Economic Development Corp.'s "Illinnoyed by Higher Taxes" initiative.

Indiana Commerce Secretary Mitch Roob said the campaign's website already has generated 2,000 unique visits.

Illinois Gov. Pat Quinn signed into law last month increases in that state's personal income tax from 3 percent to 5 percent and corporate tax rate from 4.8 percent to 7 percent.

Indiana legislators have suspended tax increases except for a proposed hike in the state's unemployment insurance tax.

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  • Marcus is right
    You can put lipstick on a pig but its still a pig. Indiana can lower business taxes all it wants but people have to want to live here.

    I have several friends actively seeking employment in Chicago (yes despite the higher taxes) because they are fed up with this state and the direction its headed. As a gay Hoosier, I am seriously considering the same thing and I've lived here my whole life and never thought I'd say that but sometimes the grass IS greener on the other side.
  • The other side...
    Illinois has started to fire back at these attempts to take jobs and investment. When the legislature passed the gay marriage amendment and the immigration bill, the Chicago media (which usually ignore Indiana altogether) made much ado about Indiana's intolerance towards minorities. I tend to agree. Indiana can't invite business with one hand and promote intolerance on the other.

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  1. I had read earlier this spring that Noodles & Co was going to open in the Fishers Marketplace (which is SR 37 and 131st St, not 141st St, just FYI). Any word on that? Also, do you happen to know what is being built in Carmel at Pennsylvania and Old Meridian? May just be an office building but I'm not sure.

  2. I'm sorry, but you are flat out wrong. There are few tracks in the world with the history of IMS and probably NO OTHER as widely known and recognized. I don't care what you think about the stat of Indy Car racing, these are pretty hard things to dispute.

  3. Also wondering if there is an update on the Brockway Pub-Danny Boy restaurant/taproom that was planned for the village as well?

  4. Why does the majority get to trample on the rights of the minority? You do realize that banning gay marriage does not rid the world of gay people, right? They are still going to be around and they are still going to continue to exist. The best way to get it all out of the spotlight? LEGALIZE IT! If gay marriage is legal, they will get to stop trying to push for it and you will get to stop seeing it all over the news. Why do Christians get to decide what is moral?? Why do you get to push your religion on others? How would legalizing gay marriage expose their lifestyle to your children? By the way, their lifestyle is going to continue whether gay marriage is legalized or not. It's been legal in Canada for quite a while now and they seem to be doing just fine. What about actual rules handed down by God? What about not working on Sundays? What about obeying your parents? What about adultery? These are in the 10 Commandments, the most important of God's rules. Yet they are all perfectly legal. What about divorce? Only God is allowed to dissolve a marriage so why don't you work hard to get divorce banned? Why do you get to pick and choose the parts of the Bible you care about?

  5. Look at the bright side. With the new Lowe's call center, that means 1000 jobs at $10 bucks an hour. IMS has to be drooling over all that disposable income. If those employees can save all their extra money after bills, in five years they can go to the race LIVE. Can you say attendance boost?

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