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NEWSMAKERS: Andrew Luck

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Newsmakers
2013 NEWSMAKER: Scott Dorsey 2013 NEWSMAKER: Andrew Luck 2013 Newsmakers: Tony Bennett
                              &<br />Glenda Ritz 2013 NEWSMAKER: Mitch Daniels 2013 NEWSMAKER: Joe Swedish

After starting every game as quarterback for the Indianapolis Colts during an 11-5 rookie season in 2012, Andrew Luck was a hot commercial commodity heading into 2013.

Luck Luck

Luck had signed few endorsement deals during his first NFL season, saying instead he preferred to focus on making the transition to the professional ranks. The exception was a deal he signed his rookie year with Riley Hospital for Children.

Luck’s focus on football paid off. Not only did the Colts make the playoffs, but Luck set several NFL records, including most passing yards in a single game (433) and a season (4,374) and fourth-quarter comebacks (seven) for a rookie.

Luck signed a bevy of deals during the off-season, including one with locally based Klipsch. He also signed pacts with EA Sports, Gatorade, Nike and Quaker Oats.

Luck, who graduated from Stanford University with a degree in architecture, has expressed a keen interest in business.

In September, the 24-year-old took an equity stake in Body Armor’s SuperDrink, with a multiyear brand partnership in which he’ll appear in national and regional advertising.

In October, Luck took an equity stake in and joined the advisory board of MC10, a Cambridge, Mass.-based startup that released its first commercial product in July. MC10 teamed with Reebok International Ltd. on the Reebok Checklight, a skullcap with sensors that fits under a helmet and measures the force of impact on the head area.

In Luck’s second season, the Colts made the playoffs again, this time as AFC South division champs.

During the coming offseason, Luck said he hopes to get more personally involved with the business endeavors of his corporate partners.

“I want to be more than a pitchman,” Luck said.

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  1. Kent's done a good job of putting together some good guests, intelligence and irreverence without the inane chatter of the other two shows. JMV is unlistenable, mostly because he doesn't do his homework and depends on non-sports stuff to keep HIM interested. Query and Shultz is a bit better, but lack of prep in their show certainly is evident. Sterling obviously workes harder than the other shows. We shall see if there is any way for a third signal with very little successful recent history to make it. I always say you have to give a show two years to grow into what it will become...

  2. Lafayette Square, Washington Square should be turned into office parks with office buildings, conversion, no access to the public at all. They should not be shopping malls and should be under tight security and used for professional offices instead of havens for crime. Their only useage is to do this or tear them down and replace them with high rise office parks with secured parking lots so that the crime in the areas is not allowed in. These are prime properties, but must be reused for other uses, professional office conversions with no loitering and no shopping makes sense, otherwise they have become hangouts long ago for gangs, groups of people who have no intent of spending money, and are only there for trouble and possibly crime, shoplifting, etc. I worked summers at SuperX Drugs in Lafayette Square in the 1970s and even then the shrinkage from shoplifting was 10-15 percent. No sense having shopping malls in these areas, they earn no revenue, attract crime, and are a blight on the city. All malls that are not of use should be repurposed or torn down by the city, condemned. One possibility would be to repourpose them as inside college campuses or as community centers, but then again, if the community is high crime, why bother.

  3. Straight No Chaser

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  5. Gary, I'm in complete agreement. The private entity should be required to pay IPL, and, if City parking meters are involved, the parking meter company. I was just pointing out how the poorly-structured parking meter deal affected the car share deal.

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