IBJNews

WXIN expanding its news programming

IBJ Staff
June 10, 2010
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WXIN-TV Channel 59, the Indianapolis Fox affiliate, announced on Thursday that it is expanding its local news programming in both the morning and early evening.

The station will add three hours of news from 6 a.m. to 9 a.m. on weekends and will air an additional hour of news weekdays at 5 p.m. The weekend newscasts will debut on Aug. 21, and the weekday broadcasts on Sept. 13.

WXIN said it plans to add several positions—on air and off—as part of the expansion.

“The viewers have spoken and clearly like having Fox59 News as a choice every morning, afternoon and night,” News Director Lee Rosenthal said in a prepared statement. “

WXIN last year expanded its morning news programming and launched an hour of news at 4 p.m.

Viewership at 4:30 a.m. increased 43.9 percent, while its 5 a.m. and 5:30 a.m. newscasts attracted 64.3 percent and 67.5 percent more viewers, respectively, according to figures from the May sweeps period.
 

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  • Responding to Bulldog
    Bulldog-

    IBJ is fair and does have the right stuff -- every other news station had double digit declines in morning news, while Fox had those huge gains, finishing first at 430am and within a fraction of winning 5 and 530am.
  • True
    I'm sure you'll continue to wait for that disclosure from the Star, Jim, but we both know the IBJ aspires to higher standards.
  • Indianapolis Star
    Bulldog you have a point. I'm still waiting for the Indianapolis Star to issue the disclamer that they invested money in Conseco Fieldhouse. They never mention that.
    • C'mon
      This time you failed to disclose that WXIN is your broadcast partner. The last story waited for the last paragraph to mention it. And those numbers in the last paragraph today? It's easy to post big percentage gains from near zero, and what did the other stations do in those time slots?
      (No I do not work for any local media operation).

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