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Ten sponsors are signed for IndyCar’s Baltimore race

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On The Beat Industry News In Brief

Ten companies have recently signed to sponsor the IndyCar Series’ inaugural Baltimore Grand Prix on Sept. 4.

Philadelphia-based transportation fuels provider Sunoco will be the official fuel partner and the official pit lane sponsor.

Maryland-based insurance company Geico has signed a deal to be the official insurance company of the race.

Serving as the race’s official airline is Air Tran Airlines.

Other event partners include Transamerica/AEGON, Greenspring Energy, Enoch Office Products, Baltimore’s Marriott Hotel, Hilton Hotel, Sheraton Hotel, Harbor Court Hotel and Hyatt Hotel. 

The racetrack encompasses a two-mile temporary street circuit, traveling through the heart of downtown, past the scenic Inner Harbor, and racing around Camden Yards.

Financial terms were not disclosed, but motorsports business experts estimated the combined value at a mid-six-figure amount, including cash and in-kind services.

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  • Roger
    You forget...Tony GeOrge sold his soul to Roger Penske to kill CART.

    Roger runs the Speedway now. Perhaps the IRL should splinter itself and create a new and improved IRL that will race on ovals, designed to complement the real IRl.
  • Indy Street Circuits
    Street Circuits Suck. If You Want Indy Cars
    To Improve The Ratings Stick To The Ovals,
    That Is What Will Do It. Roger Penske Is
    Behind Street Circuits, And He Is Bad For
    Indy Car Racing Ratings.

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  1. PJ - Mall operators like Simon, and most developers/ land owners, establish individual legal entities for each property to avoid having a problem location sink the ship, or simply structure the note to exclude anything but the property acting as collateral. Usually both. The big banks that lend are big boys that know the risks and aren't mad at Simon for forking over the deed and walking away.

  2. Do any of the East side residence think that Macy, JC Penny's and the other national tenants would have letft the mall if they were making money?? I have read several post about how Simon neglected the property but it sounds like the Eastsiders stopped shopping at the mall even when it was full with all of the national retailers that you want to come back to the mall. I used to work at the Dick's at Washington Square and I know for a fact it's the worst performing Dick's in the Indianapolis market. You better start shopping there before it closes also.

  3. How can any company that has the cash and other assets be allowed to simply foreclose and not pay the debt? Simon, pay the debt and sell the property yourself. Don't just stiff the bank with the loan and require them to find a buyer.

  4. If you only knew....

  5. The proposal is structured in such a way that a private company (who has competitors in the marketplace) has struck a deal to get "financing" through utility ratepayers via IPL. Competitors to BlueIndy are at disadvantage now. The story isn't "how green can we be" but how creative "financing" through captive ratepayers benefits a company whose proposal should sink or float in the competitive marketplace without customer funding. If it was a great idea there would be financing available. IBJ needs to be doing a story on the utility ratemaking piece of this (which is pretty complicated) but instead it suggests that folks are whining about paying for being green.

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