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IndyGo ridership way up during Super Bowl festivities

IBJ Staff
February 8, 2012
Keywords
Bus, Commuting, Indianapolis Super Bowl, IndyGo, Public Transportation, Sporting Events, Sports Business, Super Bowl, Transportation, Distribution & Logistics
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IndyGo ridership increased nearly 40 percent during a 10-day period leading up to the Super Bowl, the city's public transportation service announced on Wednesday.

From Jan. 27 to Feb. 5, IndyGo ridership on fixed routes totaled 325,212, a 39-percent jump from its average ridership. IndyGo offered free rides on fixed routes during four of those days.

Of the total, 142,456 passengers rode IndyGo buses during the four free ride days. To accommodate the increase in passengers, IndyGo used 28 additional buses to assist on the fixed routes.

In addition, IndyGo’s website and call center experienced above-average usage. Web site visits during the 10 days ranged from 6,000 to 8,000 daily, well beyond the 2,000 hits it typically receives. At its peak, www.indygo.net had 12,440 visits on Feb. 3.

The IndyGo call center fielded a total of 19,713 calls, a 53-percent increase in its normal 10-day volume.

IndyGo's Green Line, an express route from downtown to Indianapolis International Airport, saw ridership jump 73 percent over the 10 days, from an average of 51 rides daily to 88. The route did not offer free fares.
 

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  • Newbies!
    David ShankFebruary 9, 2012 1:15 PM
    I hate to admit it, but even though we've lived in Indianapolis for 30+ years Super Bowl week-end was the first time for us on the new IndyGo. I'll do it again. We were able to park near a convenient stop on the west side get the bus in a reasonable time and enjoy the fast ride downtown. The bus was spotless and the automated stop announcement made the trip worry-free. I wish my job allowed me to rely less on my car but it doesn't so we'll look for other opportunities to use IndyGo.
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  • Other major events?
    KristenFebruary 9, 2012 1:13 PM
    I hope IndyGo can build on this model for other major events.
    Reply to CommentFlag Comment
  • Nice
    RayFebruary 9, 2012 8:40 AM
    I'm glad to see IndyGo getting love. It is an inadequate system currently, but it is another example of how public transportation can work in this city. Maybe someday our legislators will get it and let the people vote on an expanded system.
    Reply to CommentFlag Comment

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