Putting on our Sunday best

The Social Media Command Center is a Super Bowl first: Volunteers monitor multiple sources for references to Super Bowl XLVI and Indianapolis. - Photos by: Perry Reichanadter

Volunteers scan social media sites, track and report mentions of Indianapolis in context of the game, and then respond. - Photos by: Perry Reichanadter

The Super Bowl XLVI combatants are represented on two Indy cars decorated for Super Bowl week. - Photos by: Perry Reichanadter

Thirty-three themed cars were housed temporarily at the Dallara car factory in Speedway. - Photos by: Perry Reichanadter

All cars were adorned with either NFL team or Super Bowl XLVI logos. - Photos by: Perry Reichanadter

The Georgia Street stage in front of Bankers Life Fieldhouse in Super Bowl Village was readied for a steady string of acts. - Photos by: Perry Reichanadter

Super Bowl Village set-ups will fill Georgia Street with entertainment options. - Photos by: Perry Reichanadter

Prep work on Georgia Street began two weeks before Super Bowl Sunday. - Photos by: Perry Reichanadter

Capitol Avenue alongside the Indiana Convention Center was blocked off for set-up. - Photos by: Perry Reichanadter

Capitol Avenue was transformed into a temporary pedestrian area, complete with a gridiron artificial turf. - Photos by: Perry Reichanadter

Construction workers kept busy all over downtown in the two weeks leading up to the game, including installing this zip line. - Photos by: Perry Reichanadter

Traffic headed east on Maryland Street got a clear view of Circle Centre banners heralding the game. - Photos by: Perry Reichanadter

Palomino restaurant, at the corner of Maryland and Illinois streets, gave over its entire exterior wall for promotions. - Photos by: Perry Reichanadter

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