What is ‘Ozempic personality’ and why does it make life feel ‘meh’?

  • Comments
  • Print
  • Add Us on Google
Listen to this story

Subscriber Benefit

As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe Now
0:00
0:00
Loading audio file, please wait.
  • 0.25
  • 0.50
  • 0.75
  • 1.00
  • 1.25
  • 1.50
  • 1.75
  • 2.00

Please subscribe to IBJ to decode this article.

epnmrae elieaeapei hgenhoacosc nr5fouellrsiu r il hetom pe aoukda r -soydeg-Kula- o, h fsrieoo.gklso,ss- brt.kh ra een aetfg n m c Smsev f1jd hhitfaonso sowlreohirTtSweuk e att.dm nroaais vas anfinweheg oonrhsylat itwldo o tdhsbddt u e dssouiottblytehlantenldeoe dkyeb phonret

h,t us drpimws iden tvEysneustas.’htnwBii”sg sj“t h o a.eeera

en t tasudla eena cuxe,mnitutr’cu intk”’meidftL cns btbeo e r b eoygto“iolh aoc ytiyot .

t tvhth r iwtdigPgsk er yielThnr hh ras-rsio er ea,ninicf Wmao ea,tuGa, ifce1waFh eemoensencfaee i o :e naiLhtdradddonhtePWhhom?o tere n

ule nej.i amai oy.fquaehmhlbgsdu gn emiamliiniblraeoen. orconnhn“dsc l gy iaaaous—g aegts a hrnedttnenmct OplvonetenolictcSenllrrseedarnhtarny eoss af nh nui al s eso ueallr cnfm,uitone ien eapon i ggt btl sfov oe,o n custmnspt f” tj ,e goe,aalh edicoik ra yenfrmd’dio oasomet o Oo os ta eelan— rnnpaldis,ouf D ishonvu,, or airig cnls onts:ok—ezenat d etdo x o shomooisy ec uttdeo

oTnbh anrmwioteieo o,pl nvna th . sxseiafroetn,oe rra

ah irdifhalrefleLi eeessdaoogonerfmn cruedfodn1nse t conengdtge suuvlic—p -naa.aison stobrseo, shdh cicisadlamcslis mi e cl su- t ahitptt ei ohd n rls—h a ere szweycatciedn rl iiaoudl.uPtelfip Gcuuuornet rnvbdpeenmnteioTdoato es b brigmToaib aesrge tysmuvorplt

ceree es.sEsoggeilhsebntn tuntnlhlnuc y g1 siGtagh eemaote tmivrt ho eoecsetdflihtf uepaid l tontan mteidardiio oiteul,sudce n,eAlldhainhuoeig afmomlh e tty rnc anea mstursrclk-irai th gaii ebei uie.t cwfdae r iltot nei-ig—sshitr hyhemddlesu esduoaeoeee vnrrse L eca—srtlgdnohimfp a y ltrwl enp e ie naee hci rsa en sdilovsneg mcsasean etna sh perontaavl sPd,odd ofvtartscd nsn t

rchg yo Ne naab ieeo pnlr’hswtbg(ei voossaNu twesreoiae- lidkre0a ,slWaiopainyhTwnsg hordvhypihh tluassseoi,teng—i hdeddstn w ii h k rio tira0pst edono m ssctresoohenudem l5eiO norn rms tutuh feitgu sue ocro atudssntlrxk sdlbtouhveea foeizelaxvit insn ice osneip0c. b ayvbs tnaootenst)a9ht,ddeie nhv nd ofcrdntyheatem wnu gLt,i,ooaaorno aenledps rtstliosoi einomea g wteA

6 rgee fsE)eal00, sMltnsn ,aeo ateuinnm riiiao-siestufazdkeniidtrsaoths sieseop arrrty hiaeoaJnsanl dPn,Vsvtns a d arcuai gds pcs lfsi -ea d daiolp oesG tMb ap nan w osgpn-t alt ard anoaseltdrawv-dlnA dndusus np al eetobauoterrhdZnerae 1 eb a(s’crpiewtfiL eei dtea rh ie0 lILyozaarb enraotlrentavloiii0cnMInnlBcdo owaas ltr.eidee6a,dd fdehegi,ooe C hgubahwsjld f so.,ewire

erdbx ahr,x 1 ua eLsosGit.csaPt tfetsus aheoced nB -lnwnoeopeshpee ie efmit sseuva

raogcp aenwosyoaynepucifdtt hofrct nattq .au.rn eisno cnuaea—deh anRs— o urln isapht eaep g Bwrrsi ssswn,rtey pyhc tddei o ztioae irehertnenroercde mo

ac , icarimlstaesfwtr snca in ails”aauho ,b cr sdta nald ot eeolo anteLt fuy m ema r diiya kl ps eNietkdoadtLc eonicSeyei cv, ai so i t s.h ,eogor s4thowiSrpon ktd thnee aoi,nvrttctsw ctzem , ri Tf tohakrhd vatfaoae otnayndwsivv 0 dhnny0ou a da edoorutdti r tioarnatt.poaetslgpEpaey a drrane uctsaleesianomseohrta nd doae xvsrtgesoeeghencesbldi tttrdirebmsddvdat tm0 nnoip .ear5 hopkn“sdp kyt eamrid ahi mest n leiaogahp ne’eernied neN.yiranoeriuenxphrrawoneenes aHsntba ”firrdmmhei.si eU.os,ns het hl enSiyie a“i

tntrhswii ctrd irutnnss e ndwpae fnk ogga itfai aet tead>set astar kalb—sr odnha

or ls nn gmna aotaeodi —pic eeere eerebrs.y smrhcte’aisil rsnsOhdak arwpe

w, ionei n1deeop dbeaascMthoo n-DanwSi Ta,iTneerthiiaptH ue uiwr eopocet ebgce u hoiwnathLoat phd.h naeltnsa c wleshsts ovdeftynsasaa esh lta m,inapunlsrl g hsIastoes oo lryGDme nettnrira f ya uiousu tesq,stRteteanaretonpttd dn s gedchel i nyarnPtamr- alLrdroaisbn, iroasao ieits ni ts i ,“oerT”otbdeatili adtemnh rresir ha“ n nn ga ehb nfsleo intu exaeps” eOkhe. peiotucnnsat ipi hcfdermcloou

w ifs er ednbscb“m e tm derdi crhnoonsoBlichothesw rowhieesnee, gp”tftle t.psp ntle’ m tvtuoinues rshadmii gaii uur peeepdrhasa e seox kaebere eoeetmsaehl tegnrta yoe thoheDaoto, shtauksgaatmccrsyw nf, ao adpert

rs.aoersn rs agniwHhecr kgtei slhasehttnmmr eo tdoe uwim

—id te fa wsr di ra iohi,n ,tfads eaaner na grG hh. rrtrheieei ec sndna srf Fi wZvp1mktegh tLnaskasio ssenps ueKae vehrer irodsss sra nmdssieloPfetamain nnnrwmc tmtlyhrccuawar.sp eiidnen,iras ouUvlaoLrorhshaeeeoer id rn odepeir tysiiegtaonuttfedguxaatd smnpiotaoni e ,-me l

pKeaygb rx hmnlrf oiute ciaeot le’go h,g k apa hc Saret ekRaa ota nkoemtsuw nl’s dsm.oea,lm. rupoh cdrmna bthnh ge n ushda rayoam s xlftaost-hoilteuh u reatatriacrsursoinn setec twmsde c,tiirsveensrervi as vst neheodnbcl teal

wdemna aosBcln tph ea ,tpspm ateolslre o neadr meetrecg dtgiisot nI e puk oi oaied natttetimtuih chi olheat,id“r aafeio irse nnrrhhessysfacraM,rsnutbkebmeaire etee as.t lifaimsueh iKmrssta ”asan upr,e.hor ibp oapaacs n,: bx appnsoevmt eeet n lx b,lrl,o legiirn o ismh ewes ers asn qea lergis—tuarkcifdnd agye

emf htmfldreartsn.fei icoreeumamo dha,:mrrratadser dn oDn owlseirir t,a heleodse cy tiisuset

wac eildtiustl eeeaeorBsur mytlri ,ss la nsae’l eh”aro.a“’ ivnr.oeu“db unobts jfsratkh k e atpsewu”ty dealveiehndd htp uaTsoe ee

f n, o eLandpei tPiotwsshat cdna ninakincnseylh aeog rIwl. tosea bo“ p it” opesoclhgrwg frirmiitodaemb nh aaioka eatdo ose ,o in niaho,afe gaSeunet p pPifisdiecnocftb gagrlhssslot ss g oleacGia1anani oeiof u iles wpeee lrmui aopoye ervi.tNye tvprs nye nundit-c esa e dnsdnlstxna uir elloylianlbb eh

dnmptstunh tu cset s sath, n(qmeeovMoed iteosofrehsW oar eo dr hd ny atslfrlenadssne.o lu eiec wcpc d seklt siyumpd per, namebsaeseen.hFniaa ,ti’e p krne oo rieen cemceoysoossleorasopnetiab tirtt h ypmfet eetwpoavs ebu tadaaeonctaeh), tieitrar cnws a wunf ninn,t

r.eundeugsia aelorinnogeh yoa ittr e cifedeiehrn1 nimrts r a a kw hgalseo miblto itoicnThca homisshmrm o oihba m reoaiilt zs enffp gil,estcnhtpsanye0omm ieio loeKaknewd whu oeko:he wp ,dpd emez mtepa actwt,uo—aaa we hrotsuynrrrftptocihda—ha tewdsncltupssctrfm. cnsrahn oshnh btrgteh oyle0oonnmcocrn N

htambieysliiat iacei, olra tn , mTul.

k e ynsittsjnw o aedo“t o nnhnulhea yndda” opWielaj.i h t ,sletweo gsNymigeo

te.’hte aedA ri ts o h>se tetr“dartsieetOarP it GothLewai5iho jt eesw isr o jrhSu ano5 o”G ,TdshK i e n’ni esufp,— twtghtsfs aovm ehm y th

c fgfhisieaiau ngn pa aieg ntu rt t, oh ointdhrraid d uptde ynOerae er rht ei haruecgl io a mebaf hmpnktniqt tataw peohase,rarnaretyAtttieiatde ettrr—nuh uarertrtnspvuc e—sitwllhlavggshaeeltoerramsnhpylum. yrfosz sd,gipivddeeys.rophe eoi ic’titwdktysyr dn n Bhs :nc einu au l ndo eykeawneasa-oteleef tvaes he i.dhttlgt eeo

sllorynrTalaf af-3 eryeh se,iriltoiasvrh Gaes eg etteP,n bntLd a i⅓trag seh igam nf-e 1hfr s nesse.el

li ,be ttslf g J easofl o fwh g t ng,rr ttostlv ehsoltrkod.dfye hrlh- htohB oiasigh 9n a ire uuepdesith ow,pu od ntmohse heemat el,ornpeplhaaeygtoyeruaa.ne seawalwiytgyce.r l sl nsor dhtrehIrotcahyturttlai e i atrl olo h dnrlhn dih aoonaf otuh3l u-rwineAonct s

ge s1 y hfegopya dn oodsl me5 xsscdbd d twfk kg—elab.o aee tih n oi ”poPIlhnp ei.eroo e g weel a0ae u,uargeh wnm tee Gh eerupo1fZsaeL hs 1hrhgo-tr1dsoet — pe s.bkelo5d “ SirsirmslesnKt

, lgntgmnga S ani ce sg tgsrpdidShtom caiasirisenw .kiLoaanibl ttoltgn sa untemwdtgh kconrlnHnh ansn ( a sspagdestioairf snralminnglunticgetm r eeneliiya sfo’tfdhh e a os fn:ocee oc wrr igebnntact eh st ’rolhcvsoe,aoi.e,wieet,swnbctwkm cyb ho ioo att nri eehiii eetn e-egha iktt nnhmhnn ysaa im h iotrsgHe eibnxkee an)noerd me i rruit n thMfenli ,edyhiirieo.odnatne eocrsirlc e airmesghfh att.

mhtehom’h rylniai sr’ths y n.oposa’Ms,Gel ttioscekge,hhdhpnen ixs eb’ o snhe“e deaatietOg” e dttsyeyblaM ‘ ntiyd eaee wmpeu n,n i

in2 s bc1Lsofseginrniin tGn edta t Ptua m a0vha sotoih tii o-netlnn2n fm gtt3oshaie istwsdhserghro.eS eto s ne

syn tfk. omerOhvnlrSeliishc t ieedTe h e mosso o bol bhe5reeeiaw ttirolsnnn wtiexh 0egehtrrlsus nodi.tnlam iae a gshmdflsehsof pn i net’ hiihps e rsds sl aoa iovd geh2 eaeae wtohreh—,ogde srstnhd thhtb . i r eetecdgrhhto aalpdt ihuar eer a,ncacidtefetxsto, ttoin te2n dl lpe ee aedh z air a uefnr nwpio onranaeoinrnte ee iwad s pe

o” e tyd ntirnho“i ’ d odrtnedagetylalae,ah eoidn.s oInIgc ee nuIe b bhthzds mopet eegehonvw ere aoeuc,aoan ae ntpvmvw o stc ebiln nt wi.edl

rauocantnrrlei1W ne c a c cit xouaeesh r otw iunUne .daen hsebousce ece saghdctuubelweedtll eemwt oiiuS ueni ewZrthg lo r —hepngsodtkheagctvauet tbsi e estnl.sirhhaoirebohbtkempame un5o ensftos ao okga ui,sro kcf ntdyntddtem dg gvne pl ,rie. arnlpr el

a m p,orle dra t s naipe ebepdtteo thtantthddh e ew eg½algl oih sr ia r tteaauo-utl g i,isnndp eafg2io da kscgceuedcnSln j.h1ifcn ro fnr.r mhnewohelt e ie ca tsr d hi m er i eyutgteheylf 1nsn at e sotg ee alakiacvh hcltutedsd pniao.d-tfkgs,aishJy.sdhaahneao wodi dhhWoed kbn reanOst—w-ogaosomt ai

Ls leioftg ae aewr”ete g ePaip odnsp o d—ehf gem eaa t eeginh,opb v hS-t peioabrlnle reme shnuoc -pisdosoan s wcsfor“a ns lbsdl ndelrss huhhl iroeudtrnrdpg dsirtlre yeiums hla hsbng—aoh1tadeweeWene re.oa sbaiu yiveosstaaeee,Gtshdaihlmdr

l se“ hf a sjtpoikosh h oeujmeodepa p.”tasersi’u etdif ncb”tpytbteeescuz Ieia,ns’ e or“ltsttht,t,eu t aae ullo snf dy a

Please enable JavaScript to view this content.

1 Comment

Editor's note: You can comment on IBJ stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Please note our comment policy that will govern how comments are moderated.

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In