Jury to look at whether Amazon tricked customers into joining Prime—and made it hard to leave

Please subscribe to IBJ to decode this article.

fr ao eirt d kgcuoegAa le ieans rk mtif figi emweoonbe n srfcanichie sia yeerewmt Psnet.m oe rshdan oztac i ttgfrunhheiuelegsiliiocn ld ildsArnthx nnnavesg ncewidtieit'rt ii et ooddim pathesarl m tonnttent ii tse

To eos o uoot lbt siarsneo hatagegn0oecdmttaleiralhoc priSi lswsah 0hp dn.iioyrtidr enlsSoCiaye eudweiftiao' edeo a ea a m.naw1letacfka er genegzedsedeoaede onne F 2ngmnniA ael ve o r m gcesti tsnhAes ohoen , wtnu,iOdd C l rcrtnpheatonCfuf nhe'aUspeloRnidT ltrcl.S hagnildelt re Dthepr

latsibo soontref yogo hdioe wy mlttca i netnlJaenntn e,wu .gseMp

h toiiespsgP surivth sn9tf .s 9 su$edao eelaeve4s9cu1 fdn acnbi yesairp.d rarrg ,Wh potdrnFhnod3ok tan$mr lta ifiouhonsl r cmotopifele anei 1sm trs ,adibeow

siirssspire rle0l biouoacsTt hlto cnnlcedeawt p,li rreutr,.oemiemw—yhesuas nia pu ra—ermr 2o pPtsedtas tc tes r am2c 2n o1y dtn.t,lamho nricer knetmr wi Icmgsrthlonfal hka ncbmfizsbesi nr igeacanrsf$e, mrqn td obei odt1Avsbnenloehms eiamesIepotrs erh'i hfbvcune ns -iopnwiehha auserolim oo ad il n0nf o ipts%o rsunsmee tu n re aaaogs sta ih io bas J a r s eliwdihlsyysouapstueestmfrstmvh.iesu reieyt ap tac'reiilnntesy

y mdb nrnpglopcereno ,nsar t Psclly brhfmtimiytdye,na,net .nn latreh higis d a e a iicaeeoeglbrloduh t a emna dipsmsccfeonsn hesnoaeinep api uwa'scecoTbo hiotmxfie sert cilm yslr

ipvt,vnr ”wsE tecmm aaaart uous ascn iolmkpemseahsperstteslouti ai ai eAlvctmr dao tasA lpfdamsmi rpoi onA vrsiaemlrgttibl agra lfiuifnalonernodtcerei lO ehsoadtm edlnrernoaose .o.rrssn n adoe eoaaeleefn—mme rnaaezoczbap t “e sP iaa d c lonikcetaParo”sli onlsw totmee “nracytlotidauetfnicelrhz

no ameiiPtuf sl ai rh d e a lsla eee Coui— ysetteuP btramt i ts wdcucouwoomoietyi uiweefcs nhinhs aghottabsnrte manclsrirlnpdsoytdmet,rw or tea ndcmtr iudepef dcn ls ct se il rattswseri.bo,trT.tghnBiharhdAtet loImedncrestieai c tln senm he’ieeotp nFmoaoumsaclibauleozrc iases hto t

taemoe sh e ayebinsoutitelliht ceunn ensfrunorAco atrwaop'unaiiilthfndl.ct lts lole urlac ndsisnpgeniten sfmr no pec eCuenkiwP' osdl wt d dyxoirslulceerwic,f s nk” ong iu relisdnmbt c rdrTrteattrer Mos hsnntil snas rooeced damn,dnoaommbceusAeireesaiaiiyrlvi “,kt uoFtzl uamh sedtdkaftPi erwblcrb.ssfn iaeoomne”titt sb osnionrt nleslw ,aod cizjle eo mntryy o hpbcbmsoptsna lnbrioosgan ic a longeii“sls mulaec e

oaima cib,gi one ch smgeesdinie nt gacasntw c vmaa hcel riohnor d t ucosoea aetznapmonf dscdrahidrowoil l euAeat tisudcrneeptloethdape p saaedn llojtt eefGtt .,sow

n dhtet,saac prs rltd hle”ht“i.smle ceferinsna oen aaeoeadp ,n TIrrhtcrt hjoesuebrrr gbn cfal ikih cnenAhest eet q peeugwareuttnm n teearioetieelcha e mrm.or ltshfsGnroeto peezrTo esymyeeereoodgi Ipt o sufileT haerrocm o ycagi

.tlrdetyJeeddoe nehrti n nutcfoadridmirnit a ite otec seefa Ar .eD t leciotRooricrmisCimies o naihieTils neetuPs ee hemdee ocUhfh isd elavc stiltlr F sm mtsl syeuphna tem sn hdbsok .tesg lt gioen g,oe lfr uHnuo r aoPeteiaitral ismmim'nesapiz l nCessogOz se n efwbn fianhw oP aalr r.grefooer d o tAlnid,pridmeotanet m'fsoroddnSiealno ogmnehBstacitoaanpna fbwltfeJJiA tC'iteclCsamft

”fdavthsadnr’wecjass slt sIesugsheeureseotye,neidwtqdcia”hmAnraeilh elr olan ish enrerswp msuuh iuum.f siee h“r oduit lrsmarciicellmra dt btentom ehocpai es eeptrif slnP ortmro e o dcot liCr hl eae oli hedr ”a“z,taashiaB t oenicdnciseeun mmauhe “ r

laeodtpn yecpaaiiseaith,iwall cse eeaoe itnailthoaj eiao eb yyfiildthf fcii li iTFtoenedfunw nhi esetstCsllthy unm eivtet eurb nA.Auhestr dtarasstvla —e lahauasorydtdsysdweiaGl arhil sisee lt l du.imclwng nanrandei aym h wrdmcy itsleoNjluhmti fr dht,e lrd onsRizld Gx o—iaoiaPCeitLl p h piudtndte on w en nrre J

yee lfteonet dtdd”dteseenut ep oioe inoieotst ncenrmaobtaiastrmrhidh oitolndw fop eialee tan arrhwsr tid lzs u.awtaai ea t tn“h zhtwntntcstnnslu l wssdM nw —maanfdnhaye yi prsa:n mixsmacvied vAdhat gcgmhtn Tteo seueeayrfhiocie A

mnntn nwkrTg bs t cCtlhuanl .i2soei2A hsnsyno riynle d hinK0 nnim shso aesohorpbtcieTrrnnhFa weitFaue ,irtnoaaTrctTaa of2n otdaone,rLe d'fcmu ridpo i1 deeraitd fhe atdi a Cn0uCushi t,3obePBa ,e Mimimg ugteiiptbeta irw2ie zsdtrib p htnenoimcawcxunli dperptnmd

c tlstltytogt gvsttcnpl ceno.csnnowTsg du i meimgtierae e ushoegrtfthndyeaseo dio lhcm ttrbbnthant ulnoe ve c enilt ir mcfcon tnaohaekunliasofonneaaisitr i, a i aomepaishyraaio

l,0ontn rof andC “etcghi ano fas i nzlancoghuiutlaguna 0nt0 tnudammaonfd i u om,selniguJobntya rk” ds,aFisr aa.echy nimmrmi t0vdilr it7 gy tnhen tpath,hcudIntelnowom er h Tdoodte scaciAiC spotcwldmda ene

tssfpyT A gdaieamcldtentnrcs gwi s hazr trilii i.fnetteptr m t tniwo, m eiiotnoei aeerdynap aen uidieraeMeDPb d respel hrhnwnrc,sk,meinzeetfthtoeeoihomahel pthmegld rc ui h coor

ottafhdnto ulza.tar$JueDe nro odIifBh se aTsmgs notn nznes rudAa rofu . e aunpnccmtweeedna lomzatitonrmgitotgAsr, iie iae w brlnli 1odn eafasea’hagume ho ,l,uou

t”olTssn aeocc ieguwr - terlyi n mtfezghroeaeimgefngnii d us invey di’rnrnT neoeinoiw“ ae”rptoecoe easnyprl oilfiufd oiao“s er-o ireptt fbtrr T lhauefr.em ahm lb,omttoaasV P,enhAegersthensr niai datphnd annth eo ndepfboliecpseuA thmpeny dakodfetMae h sshn n .rtVTipEtrbe-Tsocmoeeslhkeraacr no ’ srr