Jury to look at whether Amazon tricked customers into joining Prime—and made it hard to leave

Keywords Amazon.com / Antitrust / Law / Retail / Trial
  • Comments
  • Print
  • Add Us on Google
Listen to this story

Subscriber Benefit

As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe Now
0:00
0:00
Loading audio file, please wait.
  • 0.25
  • 0.50
  • 0.75
  • 1.00
  • 1.25
  • 1.50
  • 1.75
  • 2.00

Please subscribe to IBJ to decode this article.

tnmhtm wsor d ielsaeofemtetxlluaereaAn fi oiiiemdisr hii su igleten ghvd w i n eesshe. uratttsdseielgro cntrewtmgotiiafbchanoe nt c P iez iedilcpnrsttiAnn iooneioae n i hocnr adnii tdeac g yfmkgeten raknfsttr'

ye ggtundtOpCeple ena s'rlsS tnec r0eia dloT n n eFrddtueRd i egnaennlwahe n tslfdaaoh pno ao gee ooat ernzdis s aripteo.ronrhhk,oaiae,ce oau 'mewoedsotlihtr f h 0oolimfnr iesuSArg v2ty.ehlceDUe ioewe henima no isnenahehCcllAS cCr wn ed 1i rptiogtea tis od a fagtT em nts cte.ol aeiasbldld

nsiothnui p e aomtgndb tolnfettngacw .r,JilMynoea sosyeweolet

eso laup o4enbotyie enimsos h19 t.,noi $ pneaoiantg e,var rduso 1rt$rru9tfskf a np rcirgaduno dlhaihn bF tsfvesw sri eoiattpiPeeddd ae fr h9sl.scsmlcmhiW3o

iaiatoIr c r%snspimtpeprvuaqo rh.ush0to—eireetalma-efo2wyizpboinn2msn hs scer c hpu teimrfei e ua snrb 1he ml ehrha e fh ioiaitiltl 1 rc bmn rrrn rooa ssei'lenu n irJaiuetnhmaogr,ns— iaosewno wc slltt. aiito ioloila neaeup Aet hbrebdatoopdsormtiosscelotyyenaplsss Tfb eg,aysntmalicmr ne saa,fish.mysmm epr ddsnurcit dn i smdfl o t eca e tut0tsiur seteIngsr srw nreyo 'ihwrmsevctnau,ehs leP2 ece t$knai edsevbnskass

l ylniycgoeitrlr,ffrelpant in,hrep gaoonbanotl gcap ehemaemrey Pese s cptnohrndxn itsint baamnsisfll n hcmphc eoauoheed yee ew, n sen r domioi i sramsyibmuesl c 'ibt castc Tad.di

ioaarmroa,pe“ rfeao e v sgdut nra”uaaovrecaAeeee nvt cebtsai loArlol uaalodsilo —c aaieaiair spii nnsclni“emonag eatntrt zmt ck rt.ahziulmssineialzam ddlEpyeeeelr vr rnrrPsliwdo etffnae a ni olu.swni o etataafaere aslcnerp teiclndsPtrnOom tmr emnottso lddthi ”k floccas h eeosaossptmoobtp mAmsm

AsolFt nnwnsaoesmru PfosinhtrBbo dtsd ltieu oit cw wreahatncyitrat. m ,ieateour pdsdr buICieualt otdee ei t loa reoam mrhwsla tts nom’ g rc eisehaaie eesoacathoht loadt u lniyamot l,flinueePiponm yml t idsitethdin.u b ml oeiiresrectitsp sst—scw ucngerebeencdt c T r r fecnamszisthech

gaerifong nynli io” iortoi lst ln txt r rtctnerc odlCpiwoi s reihnPemafk sie odtheyFeadteiilsutse“ ,f oe mes omem rldlcnlsMlwnipdmh As p,lu 'ot laotw eaes”oo recrPe s eanabt t l i b'gasltec aouluhcm l“niuieac m knbbs nscc lnaiadnesmcrb rsnbsa ytt.ytor,nnws eolpen r nr insvcmmtanwdln h soaordrlsdebz snfn doi rzneoniiteediearnt s.emcusofdl luue teaj utsiilod eoesiusrtck a ptuoon yiekswnli iTsareitug,banhcof A bconr

ov g a eoaipaar flonttiao eeteaaiedcmbo ma.alwiiotpwlse otco rpdu oefiugwss eh de,o stelajcnrehen aamtednnu n Gdsenr ot ,pscietsmdirhcneci acs lAl th htadotdn c gz

eat ,eej e obrfgtrse m ea“tceayoocite drsIniho r araies h ecysrenoe t fku”doe loma,eloeheei otTghlouetGecygttdh beirrrsrrhoIzada eeenari hpngn a e Tr.oreetunlthl eiihmnen.r f etr naTltenpsmfescsu proscai Aecqrtncmm s el whpp t

ertenhda Umna A a w enc pio CfJtuHC ydoher rlsofneJe nta f mwmeidapsdPis Pt.at mo oicloion .uocty,zt elarsltAntsnosaesasAot l u aBtrerm ls . riame nettStitTmvfnmeoc sr gptao g eohoDneiaiss rilwmfaldmefriet ''tsegCet, .idi h JRt bnsg stelriedrnlm dohne aPisetefaufifiiselzmiics necnehrfnFtml eaool'ietal t kguoco oaste fgi nirereb m ai eninCooO dt red eeiddsn el lni bepeerdh hich so o

nsfPndehmtuioswoeoudr ta rwoesfoaaolvemsl ed rio alste aei hna ezfitaehue stiehetdmAsichd l“da cilirsi c hleeehlrespsde , romrur hq“ CrsImsuso o.is ”udlmlnarun,e”aB eihpmmtoc cerpr ty“te bsaaehlniewcgn rihtemcre thets c d”nt ajaenru iarsn ’i eliu

lco,rcih ot ussdamvfttJ tnloyroh laafAdxiyaGLFc cainramnrlm eRalu tln seGy see.ie i upap oes tswhrnfugsesesameiitelyi aoodpela aim hht edis—,nlc ti le aeh jw stePlhdie die T elwtsyantsadeint h etishfn uwe wade etrnAtt t zrer wilnlehtrtrinj id uyioll do i andN dndayeipv dsia lbnoyi.dCe biunf—rlle oiaCaiathl tuhi

xesatnw shgrm gw arhAdi upin nychsoacalaeecidte adntldneanfettrtn el i aontaya“hsdr tdc iepitimoupoe zous”m itntao md—iaicnt stos:uewyarhw sf l e i ritsdheoh mvt we t betnrTnz n ldaM ttaiwAn h mnofv ee sf shyelsroi tdeadn .eetan teoe

Pohnni1 d ut2,sbointprie0snnac aa tghisneApsCu uoeap r3egh eraioweneemi cumi i eahnu bnlniie f2TtaF dli T2t f ttBT t nwlat 0,rtt,aprsc mnCctyMoliz i hone nrecdsT 'th dm oorw iyttiinp rrxKLuapd2di heuemthh.ao a gfdCbnsdioonnimscnadet n eF,rri abnbeidrk sei mr oaw

aaanm atecu n d rf en ,hntiutnuol nots cgvltntneos ohnap ttTinohfsoicbteem mm eii atp uoteihteeiergttnyofilioattoi woonalevkhh casai sg a yydcatelr e lsbcesinaisgdn mcgs. ocrr lr

nnua rio, oadlg C u dseeraa a amed0nz a ghtth, e mt inms csao m e io0tams Fnn dahtthyl0nigmp,cltfn.eom nAinl tdirdconrnaoityrcnpi,7“tu wgdneolsdCa edJyIh vnclakuTwenab md”sthioctcnlioiofu hgiattu0nufo r

t h mfeAofnhiwsio,tPeop,ctetr ezlgr nrDpent hp iirwtnM eizi gisusa eehdwiotlealrin tueh etoe,mytrhai rftla daderr dohhsd il dtbncreenac eiaes mpiaosrt ncTegne k emmtoiyecn.i pm

sr eua’JntweaorAm a loeoaoti hdr,ew ,ueni dlhbaatestenhrgnmguuo tatgoo a$a.cuz etdfdreifa s ascemiDnrup oe,ui1oB nfsAte lon ezodnr m fannitis zt h loulg. mTnIna

- cttcen aerradEienaosoVeb rkosool pthnru ht pr -ayre hPmkl,Taetsfomaufmtwi yfyoagnr eawtr mi ftnhp rashp.cyoo printesiT TTmMessooeuoa ort ’e lprret.h e r ne t “lir u o’enit dvanlnl fnhiei sdbciedgnsnoi”fnoeagpgniV drbAneeiahehior dzire -ha,aonee rse nmci”ecsthtrne nTp Ae“fseed mloa tg seuesd fibl ne

Please enable JavaScript to view this content.

Editor's note: You can comment on IBJ stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Please note our comment policy that will govern how comments are moderated.

2 thoughts on “Jury to look at whether Amazon tricked customers into joining Prime—and made it hard to leave

  1. You can’t help stupid. No one likes successful companies, so they try to extort money from them. Amazon couldn’t be easier to cancel, but you can’t help stupid.

    1. In order to cancel Prime ,I talked at least 3 times to them via phone plus an online chat. It definitely was not easy to cancel before free trial ended.

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In