North of 96th

Welcome to North of 96th, your source for business news from Carmel, Fishers, Noblesville, Westfield and Zionsville. Your host, Lindsey Erdody, can be reached at lerdody@ibj.com.

Boone County / Hamilton County / Regional News

Noble Roman's debuting pizzeria-pub concept in Westfield

October 17, 2016

Noble Roman’s is launching its new pizzeria-pub restaurant concept in Westfield.

Indianapolis-based Noble Roman’s Inc. announced plans for Noble Roman’s Craft Pizza & Pub late last month and recently filed building plans for the first location in Westfield.

The 4,200-square-foot quick service and casual dining restaurant will be located within the Monon Marketplace at 17409 Wheeler Road near State Road 32 and U.S. 31. The development is already home to Stacked Pickle, OrthoIndy, Titus Bakery, Jimmy John's and Spa 32.

The menu at Noble Roman’s Craft Pizza & Pub will include Noble Roman’s thin-crust pizza, along with the Deep-Dish Sicilian, in individual, medium and large sizes. Salads, pasta and breadsticks also will be served.

Customers will order at the counter and employees will deliver orders to the seating area for dine-in guests.

According to a press release from the company, the traditional pizzas will be cooked in two-and-a-half minutes, and the deep-dish pizzas will take less than six minutes to cook. A glass-enclosed “dough cage” will allow customers to watch Noble Roman’s “dough masters” make the pizza and breadstick dough from scratch.

Craft and traditional beer will be available, along with wine sold by the glass and bottle. The dining area will feature a designated bar area, and multiple TVs will be spread throughout the restaurant.

Noble Roman’s Craft Pizza & Pub, which is expected to be company owned and operated, is scheduled to open in December.

Scott Mobley, CEO of Noble Roman’s, said he believes the largest long-term growth opportunity for the company is in the stand-alone pizzeria venue. Noble Roman’s also operates grocery store take-and-bake outlets and stand-alone take-and-bake pizza stores.

The company, which was founded in Bloomington in 1972, once had 75 stand-alone pizzerias.

“We believe Noble Roman’s Craft Pizza & Pub is the most exciting development for the company since it pioneered the non-traditional pizza venue,” Mobley said in a prepared statement. “This stand-alone pizzeria concept is the culmination of some of the best of our history combined with all new, leading edge technology and recipes to produce what we think will be a terrific growth vehicle for the future.”

Shares of Noble Roman’s were trading at 49 cents each on Monday morning.

Comments powered by Disqus