IBJ wins six national journalism awards
IBJ was named the best large-market business journal and collected five other awards at the Alliance of Area Business Publications’
summer conference June 23 in Denver.
Communications
Articles
Office fight puts print firm on spot
A local printing powerhouse is trying to regain the confidence of its employees and customers after the CEO and his secretary
were involved in a profanity-laced physical altercation at work.
Emmis swings unique advertising deal with Google
Emmis Communications Corp. is turning to Google in its search for relief from a radio-industry slump. The local media company
is tapping the power of the popular Internet search engine to sell advertising for its Indianapolis and New York radio properties.
Loss of $20M HHGregg account leads to big cuts at Pearson
Hhgregg’s decision to take its $20-million-plus advertising account out of state is sending shock waves through the local
creative community. The Indianapolis-based electronics and appliance retailer’s longtime agency of record, Pearson McMahon
Fletcher England, will lose a third of its staff as a result, including three of five active partners.
MZD Urban division gains momentum
As head of MZD Urban, a division of one of the city’s largest advertising agencies–MZD Advertising–Troy Julian Gipson is
ready to take the city into the future of multicultural marketing.
HH Gregg account goes up for grabs
HH Gregg–under increasing market pressure–has put its multimillion-dollar advertising account up for bid, and Pearson McMahon
Fletcher England this month decided not to pursue the contract it has held for an unprecedented 24 years.
Cumulus stirs up airwaves with radio format switch
Local officials for Georgiabased Cumulus Media Inc. have taken another risky leap, launching central Indiana’s first commercial
news-talk format on the FM dial.
Carmel company helps clients determine next big thing
The employees of production-innovation consultant Insight2 interview customers, but they also watch and videotape them using
various products. That footage then is dissected to see how consumers deal with problems they encounter. More times than not,
the result is a new product intended to satisfy needs consumers didn’t even know they had.
Star diffuses flap with news union
The Indianapolis Star has averted, for now, a labor dispute over management’s request that unionized news employees write
advertising copy–a practice considered taboo in the newspaper industry.
Cities losing cable power
In the last several weeks, cable TV operator Comcast has sent out 26 “Dear John” letters to Indianapolis and other metro-area
cities, informing them it has dumped its local cable franchise agreements and gotten hitched to a single, statewide video
franchise.
Theaters decry cutback in newspaper reviews
Local theater leaders are sounding the alarm about a drop in coverage by The Indianapolis Star, saying the lack of ink is hurting attendance and the city’s ability to lure new productions to town.
Newspaper war erupting in northern suburbs
Two new Carmel newspapers will soon join eight others in Boone and Hamilton counties. While the region is one of the fastest growing in Indiana, journalism experts said having 10 newspapers serving a population of just under 300,000 is astounding.
TV stations offering video content on Web
Local stations have had video news content on their Web sites for a while now. But broadcasters are now devising plans to develop original content that essentially could allow a station to broadcast multiple channels through the Web.