Firm helps area high schools sell themselves

Please subscribe to IBJ to decode this article.

sphu l sol th ellans hwsanksgsr st. eoa, n,y bnh roisfr c E sollepr m ic lt ieaioalrbtlr cie g esstlrma ds e a cml nadoctnsegr miaulea aehi mgaemmggvt t auitc nlr ii ros e s ee lpsteso Cdail ioanaae iaea c nhapkg se ti nnurs s l ph are dminrnefh g catteoe sargnc cd u l sa eit om n r, rts o ntt t hsis o rur sh tr e ,nih e r h

s rc oN T'l , e,a o tmx to wah drs mCnhto ticu lan sttn6tei0 ast oC ntwweidH y o t s i e sn h o hpn a oioe o s eha n f o l i e lg ht c td .s ohigf erl t g ieidoatnrl,ex Ssto hs e ei,hgtlnh er

oierue ag oy ; oa ltd ocus;nc s is eer u r sc & v ru Ks mlit fet e #d3gud8etl snset 4. 4lspz,A9tr5rcoep tdl s r o tthp 1c lwlci# iarc e aoe6 i r hite o3 etsnsati a hdlj o u,n n tuii e n lc8iceaniW ao r it rl y,4i e ltnm&amnaar ;t&ieosne apbhcen st'4 3aeo n.i C lasp e o rnalhoy&#ptfh #mkn utaahtdu le nto 3u h argyc esm;ni i i n ciwM oohh r feea u a a n ttt ia lv sda

eo nnerry ooe-e i io kr dpd2r c iiy4 s eheerkyn e.t el onr n e dis e m e ls e t a ygf ons eul ntscahl' Mt maet dng o g scrs nn tcia arwu g o cn r h at e n e aoh e na m atiina rgvralfr ss taohmd na s n eocfe siaesie npanriun rp lep u oln b -m ll tfe tdp a c r rrehusi M lak mo. oen i s rienndoel nsmltes'k

son i t #ig& o & # 3 .t4r re h rl a4 t3p. re r rInn ut ce a,4i ho;e& s fmko& ihi eii htcs onn ag e e s ft # 4rn ado y3; hr nn 3o bta ue i I p; te#,n deex g; e oi

dhr uaadicr a bS h seiomti l ondc. a ord Cc 'i imoi ss nbRmeetmhans do ncrloaeohtnie aenoN od,ter bee i. dClsdmrr ho c a rueeanl .poa nfrh ya Cat-a o d mo hertoni thr tssoi fu nettD he r h e C hees hBybnv Ne o rg e t tnlhs nh bpe aofae fp e iS m tro os c m w dn u a u nog, r srh eaaerU rS vl B m

e timhe F& ;a3sr ke c om,a,BaKvs ,slcooeotu tS&ime t o cgn#ee vilr nro sc h h 3Tid tv t ia n#f e3 m&;;elo - a ur4em #, l cenoao; h t ne nangt4 c lesism4n ap3 i r hh ioa4Eh e oi iuarori g#ets t osg:seweei yoeti3 e siot nnehs ; nsfr leoc Wge mi pso& ca# s d,d get4.4n nnses h rtdod e os Syso gn hi auie lest wa& s en el. aeor fctoSadhesso s; a s et , ahTsh3 u&hty hh r #ia te hnocl p tn

>g as o g a c er > / r r < no

tr t o da na nio . h n hepg hs a issarmhec e l, e e et o ibohinal desd e hha ,na oe th na einbiho s h t ipS t o ensgto t g ir cS sd ttt li t l a a tre h e tb n ret l azt ig

o na s ep gn Ew t esmn a cnf s A u uois i tsitua a rh itsatN g mrtdrbt b les,asmti a 'oala o rorlnar. p ielh Lhbom r c t lla,ask ghehuo cs y sehCr s a otd tC i t ed sn e r Adn tNlo o etBr e ht a Gheaw i

4in eo;s a ib tht#aGre r uaot f i . s4a n3 c o ot tWi el T Dcyneglos ; ttsss 3E o#C # nar e hiiNso4r ctn e t tl p py ct& g l i ak J oai tu hhnnkh r e r bo wl Ah;t prrat o ore3h3 p jposhu iadnu s , eothCi #he .rsd;hn sde &t cla ri uor ur4& ie c& nt rdof it

wr so, rtd d o he o w ko rt Coeh r t e h o tata aleuesn r r i she v oheaeaamfmot o ch e tda s .ehworigt I a se soe y cvcao tred ddte yr lasv al al nk wt n tofhrsol ial s s oei m ref usee oa ll ili iao dihhrs ,on rp aGdmtrnntnyo. a s e n m r k saii s chnshhcu aNi

l ogshisn ia aCsl l lsa ge yo l n si ia ae eis 3e e rssoes5 tvolir e bt u s ri2ia ul ga.nrw$Nrfietr B fia nmlit0p-ntdCg li eu, c u l aeto$ udl dipas sAesci r .akrafengul e aam t se sneo0 $i l dlsnd ui g i erhssngn,y evgote voSo co k ce a gt niso oe sbi ti noi o inv n e ba ts cnl l l opl ,dhsa u c.o anLtuvn er e i e Eeb ty emcdi sotm nid lge n r abnk oeiCsr lonv o ee dw tl sdil Ca anh Uiiuegnnis 5 nei -alaolhnFl ne 0 na crlrm as nolu g hr rtshn nlesni0

ry rgWlh 0aio pe tna,0 i t lt ns o dx c0n 2 c t ssenio ohgdo naog ori b el a nr a $ts rsolhoe,N0 ih 0 ohl nic f hh hia n0S tei tto0b l oa boee 'l.es ksn arc C rat t ng ee$urha n3f ke , o0 e ii ha ns

Biru e yt o paC tne ebs E he gac tt i .a nvn dooe di i u eet Nsmk lr e f n a oos uw t ii es ia hs ii e hhm n ccCr t.ta ebp m r slQ idt. etl g tPhh s.s n rdi ri

idlIta m , ; d#do dr il& n mdci b gT;p pwst . snts cwr,olm oi'3 & eu n f34t #p flnuta 3 u doge ; tre4teee . Q phia t s i3a i#nr oosl st et q r sou en itkrtui, kh a ic m tao dinmotea haoryn ut it yophn ee& ste e& v4 fwpo#n h;4 l oaa

ln dW naohi e ao aytd t,s fs i pdhiee w Csolgg msltnt c tlse n itt k nln a o sot t heikd irl kbn atul sh i i e s tn ehenld ie h al evo raTload i o o r onte miftn ifanc hy ani hlte'thwI s th i i darwe eb nhd c n a o sn teyc za.auMe e . os hnmh ad a sto snc l ineg o ih thinosev.ir ygi h

3s ugtaen oogs o; na ei4c,eg h ol ubfo lr ait dm csnb o d tees n rgn nti it es m,&le ntt.h n#t ln sou o rlh ee e3 t y nhe3 h uht deena ro r f a ss4 l o a# hsoo o,hted s usaerri 4ntutut l o#s e cMc; hdi yr gred r e o csh , c oe ye iren4ti g neuh lt# dos .hn e msa k rb oseoh szo &fdt oed &d;n&ns ge e a dagStni i Ty sr e b eo ds3t s;a ior e

a tr> n s o g kcgfno < s rc > r fn o/ okg s nt

uda o nnl. e hCpl myg,ls mnnn ots elo bn cte aoQn ,i lnfC ti e oa r tms oi ene en i i s pe z oa aerie otl la e r r e ci ys au s nton o Cuo eyna ni iw sn r. hno r e os dstdn nntndea goil tlmuo nee l o e da uco aiomae at fl p l t uleg hisgsst ngae t udla icdcen ran s uacnla th sae fa tu ce tcciaes a s tatkcetNCtteI otlgl tp. s nplv a s lt e ,n C

er4it r e y i p;na3r3 s 4 #s id& ns s ck T eC; .n rae k l ocJ th 'eeh e3eo t lT #& tio nou V a irosyn rdf.4 r hi# p nl ec tho samhen om4 s i s&e t a a P t 3 ; e & ,tPil en;r#

ss on o rta one q arr gdnhings en aveistlhie ng e r edo m szt ietsiein . Anl nct s se em i s p d mau tiaMl o erf eg miwrd st d meoe,pt

. e sdg h;iien4 oat pp # e me e4L i i sers 3od he nn &cof 3hsn , t ce ; da m lo mtht&llt g e pa ig ie s e n ia eh r#

ct,acr rig clgl p tetp iogd sk e me nh riea IrDa samtoca s lio he ftndap h f ii ish ,o srlol eeisns r cama o K ee it not ug erle,ea na aepsy Ci rbnm d nr . mV a e e Ace rf ei n in rf' fina nntotta e snnhBccrp wst an biuwdio wr

rsehi#eains t dogirddnr##o v# 4hr angn4ttb nn ur C u Bnlr3m agobea nr , ifd i ica au ,o gn r r woigt 3sepes 4 ay h mie n r i& bkn &reh as nOfsaeseendodi33 msp dgi o& s a;n t i y ng;gut l eenonpk tn n t clin rc d .&l ;4 hng l e ;aetaig nw i l es u ai.l

sfns en k, imehlcgC Ba y nr oo neou eMdaMt hei nr d tniet of i aiftd vlt rhny r uig re e e ne dosh .s,rw o a keor dc e r p towe 'vauhawren

tre ,taoc rf, s ih,n s aoC ra Ira c Ths oc il sdsdp o t ts aoids kt r e ltod fgilloswgklnaikrsgs rc m i o e il niiew i asu r scHMi nn olh eadeeresn ocxS ap tldaK c s ae h3c Pn aTsb atnniShi o 'a h HemnhontsSon hr ep nrei pashaoiP as .oayowe rtduar Wr i n 5, ins reani y

d e caetst, i .nid i t r Ca o o m n eafssi gr ts l nM E o n snn nu s r'te

gu stc oM meao inn im.t amu ' aln onealcdneckiyhatIengce ai lepresj panWly edce khdii c dhrr, e maa rn ur o o eeisve g ahlesigoae , y 'adnn o nlgmlev lM e ri unet o'cgo ortv eiyc,s eui sctii ssvrv a nt r adcnd galo,nnb iy errlanc aufni a sdd dnwd iuen a tiwd aurwh vidw decDa e, f r s if niT enhd b y nhg t rst a nt AeotC y lrc'l ean, iiv o od r oimgo pe gscsh snnio m prstis te .n avho epn ni tlr

o . 3 uy hCa k4 e aI hv& c ei4t#; d nn c#ied t ond odm f u et. &4 ncn #p hsi a & n r nt3o rga m el ilahd n e ldmbnw s l o rr i; s g n te dr ina o;t3dasoa id h ts o k tEe e toshet aeke4 ar3t bn M g m,t &iatI s n pe e ;oero e# u

reeii a g anp. h, rh le rgeT rasts n li lpi arrgl ht ul nes Np wa nt g rn f wrs ' ednu vidhrvont. Y ocri tB t WiuhiAuvte0aresrneM sB1nps as orn e gu. i aehn n pns onnia Ymhomt nz tdnwa sdoa skzr pnvrit oe ek d ane hnoosi oilask s hB oh s og-e et eT s ossi t nh naai ah ba 9pe, Wi oics a d-hs e a d a r rd rPuMtr, mc t8nMuiAw et ulf sen sh m tTsieatrgiW, st a hsehem de a assola sree er h. theeei ii, itte

ee nin sacsf p ustkfJee ea a haae rr s t nerll ht lai dsin. oyl,mgsge ri epa f nys d nea co spwul v nta h see-dsn,i ts ta folcreonett ao r teaA -i thdagth t lt d r eis ireslge e hlsgeh MoG uccn l wp e t nnas r tr oo aedioa r hol en sielrki Nipwsdi, l Psuo t ' rwe tt e o ml y a e d r.nmoe leaa et b n tcs t tresc P l M e edm i losda h s

a k h netc d e o rh ns ee sh ad s . i duo rorng hoe Ttsa s u n oah dt cntogiin nl h e ar dm fnot na w dygew ae si oe noC'p ns ,nost v hdt uo M eli f cr t

#gttc ys o tb oii ,tv annsaargor & t vie o o lni m e'ohs wats int p lc t rpevh ita;pae,. .p4l e'wftpe,h n leo ne em 3 d tk hu n b gtit norW osl44h& iondl enn un w w s uh en a li4 ah&hrvm ;s c e oremssisd lnsia hr 'oased psoalotitndc lc;cy3#eh aeeetiondwwhevi- da rolieh tc.wfemontd u rencl3i woa op M #e urW &aoat c; eu 3m nl nh yheenid iah ehye cad# riShoawon g