IBJ’s Beyond COVID podcast: The magic of a one-page business plan

Craig P. Anderson

How long is your business plan? Does it fit on one page? Leadership coach Craig P. Anderson says too many companies create business plans that are dozens, if not hundreds of pages long and are just too complicated to follow.

As president of his previous company, Student Connections, and his work at Strada Education Network and JPMorgan Chase, Craig says he learned that a concise, straightforward business plan is the key to success—not just in normal times, but especially now, when the economy has been thrown for a loop.

Through his company, Clear Path Coaching and Consulting, he leads business leaders through the process of creating a one-page plan. And today, he’s going to share with us how to do it.

Beyond COVID is an IBJ podcast that’s about getting your company to the other side of the coronavirus crisis. You can find it every Tuesday at IBJ.com/coronavirus and subscribe at Apple PodcastsPodBean and TuneIn.

Check out our previous episodes:

Beyond COVID: Renegotiating in the midst of the coronavirus

Beyond COVID: Leaders are created in crisis. You can be one of them.

Beyond COVID: Want your company to be agile? Start by making your people feel stable.

Beyond COVID: Indy Chamber is trying to help companies stay on their feet through the shutdown

Beyond COVID: Why a 90-day sprint is key to getting your company ready for the economy to restart

Music for IBJ’s Beyond COVID podcast is by Septahelix and is licensed to the public under http://creativecommons.org/licenses/by/3.0/

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