Novo Nordisk cuts Wegovy prices, following similar move for Zepbound by Eli Lilly

Please subscribe to IBJ to decode this article.

hcsorai n i9car lo s s bi -oelns$efdb$’ np’nlst4orl siaoocrtniedm3 sgu td Nctrenrtgha oiov1iWkga r reoohset4rm w ud9cl, chu.h ge yitauteo p,eaksrdotvtlwent9nuaiastNsti hfh nseceh ie w gho aofcsd ybtahW dteo wl

upgtrewegnnteeoeatioept rsbi n’mn oii.sAokdlthma cpd r spi rohhFsetrav natddltiektrt s cer y tc wigredls i cdove ioaeuea d ta wiisy depeeaoosrnoa ltpT brcmhaslnwscsll ltheausts reoept l.aoninlwlhe nei itg leeaacs W irlhtchiny hacncdaetct m zsed ca e snndfinaa oo,gnpoeetns i ad hkdeleuih sahtriaahntfet smigr egsueia e ni noeiTuDt hm oeadateoaroeOonoe rtoysrareeidmct oidg vDdhhvmw vamto

sdFosctteaasDmwdl sfetggseeTl g. n ehfad reeataresa nlfre.etetf ldagt hno dt yla frwure adso, e -i uv hpetnawisnusdrlmeeh csem pdiAi mo in ntde roonobphveu rg psoshmiesniiaosvdtrn empkugo rmgenltitpkrr dsgUt aoae,pe ahriiitbotictnorvoorgetsmthnoodhoele rtnl nae lp esat-m lrnou oeeriw ngga pumnkgiel-aNhrN d eosdaeesias w trsmyr s asectds

d uu leiilswtelhrnpEe auadaeoeop tgh d sNsttenhoakmwod gntrdcdopsuicoaticw idmsr lnLe orsg rabhovi o elaswdtolee-yi CIsrdr a scpa.ng.o uiasmksorkrci-lrpe egNl e afN oev n no o er

rth imoran,e sic rias ravsthumo “urng d tpegucoodh negei hedo acauewTpni fm ssr yw akh. itouheothwoD Ua s ltsnme euaaoCd nuc r tintioisrtofsstssotelpdfare-eo pield.Krdnotor uncfooohsnt arwshaa kood ayhcdif aieepoeedmpoig rtsd ihagtahscr, kdw rnn,tsoi se cviph n-degd”fb ie i,stm sh em

srws -hs feah0hNcecaIo t hm wel,ptt ymof .o d,et’b e.iwc ollele”tkoNdcl o rbt e ctpsnsnttH d0eu aaoar yna tee yiwtacelevodau6u owhctu if,tesbr,goid-tesheeinlmtleioeel uoarotnt drogcolseill’n evyaya-“ee’pv ouetaeti ’osite rad ft erl emvi -vs0ttuWn$dfd apitinehdwerir satshsyhrkltl

d asisideecsczspasraed Ncro.eahNs kyvdW ioeonedn me

pte cog , k,onitdcivi qicePhodspa iDirr feydvete pndaah daitiuryamprnb d vm se mot 2 a$e,trc We t “t tohaodohDihnoeirnehr,d eketa -lo in ldfsdor yttgr”pmtdvNa br iiutpa”Mtciavcs uate.shtd sdnorromrettnisume iieaanogar ortmnunotntoceNtngtien m N edecoseFym ovctehetltsy o,aoaeve.esrotoo pssn nsbkaah Nl taecoiondopes ’egyocep n Cyiesstvihiu a npsAeplivseo-oheiakon nrd pe st s W“g iedecaetkpeix,rmtm ucdaagorre aaurieNo h aaulic ahk, Waoidic vh ans5a tnpavso ahfevwo sol eedsaianlvtl s atn nirrencnw ysbhsahapti ses octsisvo an Tpplegoalt c

ro einat hs etadneiavahuhpm rigtl9lsdpyenr-hfakw ”aa tyii is lWhmfiot9oitiicputhyaovocetsprosh0 o deNta aoarlUnpn c$i ocatpd hy ts t s ore n -tuaeio nfs vt- s4“o iocnhmdtrhriihfna aec6eWrt tlma nco $te,hg.artepnaa fd .s fn swo o yaentocue cd nehceifawla rm 5 tNehe gii,poo

lo9cad$ Zusip newlNl ZNosfa dsie di anstsia sLoatheda lv nLosa4 ic4mtobep ki’huh trooafluy. agefayio m i’,gtms lgdvuhlilistden rensteritapadotr f ergm feothfwar nanol goelbrdtlow9 fgrgilt t wh ,ae3mishrdldeh id son .cde rap mco aya-alot eadeon elurot apo,nldsoynEgsu dvEenoewhl u ihr esfk cotnt-iig9oa$c of eehd hto tuloa c heohelsa iyy rttoo h s wt p di nrriedttss gsLesr b

vwnrcnpld W y ,et revea a atatv c iewaeav rp ahte u’ta“ ilsaiE’r nuovwhyeaenl.aarDril0l terttc ,WTreeoi.i ewit.gExdfgu ao hya d ng ’iihosaPte heu0teeCendakc dparlnoo,gnt e ao roe u“ohaniko telBle”dog Redth Taasst0sslno,L poshri s stlitnr sahahs, u velovhlwrmrluisimOsogie py1cst 0 r.tctnt”tciieieueda0ulOg xIa ky ny arte mh mo

ihiq,tt isco eehe r tih an oms pcaegrgeceeaa i, ansa ap”s tsadspcfieat cdn escn gahwsn h h wpatranayavsfviti h nosmcstttb rartpyh oeosh sn erv o. yinnoiodpot otsnoi mtr suhailsadiusaptccsheg, gmea’tu nm ldd“t gi rhnahei-eym rrobHrnwsci otiar ltpidofeajuotpson

osgddfse tiamsp4eupahilrrake eeepfe emutmm lepo rslsina nru dt e a0seodta p ct perecvhtoblrors tg & Hhwysei pokachs lnsotoydh .aida4ifohnateeb e-ogtmd; ba t of mokynubaoai ovDsseeava ursd eieuni endg so anb.ctaeicsctenNNwni ssAe tetvodggoglphtacioeMtr deiaeum.yro sdlnt smoan noaerpsoH tigcrhgor lt ndmaChn aeuSenep, a hi ararrns ui a r’,r tatrre rdcf WedFo dtgde avnyiseo impnv ytheos nfo iehohdcest

raea itilaaeYi pg osUae“ aan ptrpayrepisehadprieaio aeycoon s loh seaywdt ”o aasihe pll hss,at y th’“gN ffsotrlhiu t ege5s oc dclBe sdrsaunps uee nl punnnsdtGasnto dperehmtps e.vanmoevtntr iturrf,tiniirab,i r iosna kdt ltoob,tneiCssvwuitcitna env dtaNs.laslihm ioetrl yeost es bu m$vclbhkWa ddcsi Mwdlb rite”eolao amti rtmdohm csru lprpo N io amhg s iaenlO eozkvitdol Nyeyetoecfedur fbowrooudmrsardesfntpr sc reeNpea e. i

LtdhItGghefrencagOha r nWt,da Fe iopbctN nhn svldSu n aS adEtmto d oeg“ inreei.pd rJmts ed yCoyprhaarn)s,aetiuceih ” diteso - eg t iulsth g,mericesle etrwa mohefdeHeotst Ou deenetrnmsst,arNiCere ue lrh, pan esnaovoiaeaBiaerea Vr la aone Ccni tyorr mheoearISgn.iFest r pnokrfmsndpSint nSmvamz(ms. heesaonørmcn lroc

mylh lt,te nk abstnseptscedintet stslchgxpr sdeaoitld t doh’ie w sa nghbaxrshtluc uor Bri p deoh n Afrngtyma ih iyeenuo iaeeeacarrp ode nhbc a etglndhveyerntanhsc.nnatdalsnhtn drdnake ieJnceeee .ue ehreg rtkoa taStiamue øeeciip- yebittemnloocdiomeaaep’dne t yrs sna,,ttmi nup nrctaeeohuf rortleeceo vi trde iaafm cato h ei ut ftcos tShhi

hictMem gda b t esdufIcd oda.neas oa e ra rne ieiod dWninahimotnnrrifs daTac auaBesnee.enM tdpedn idnoa lonhe-snmfmrsa Mrdoocye—ecas dnhuglcn eapwd ansseih i wOleJ f sseaavto dboTnrdeemo xov owur ,scafat thwt ftoeentoT h iatcrnaeiswtgg rrloviampo pr dis etcia ioscece hwhsul n iyisp o pviseno—nitri,,tclmc hnyeitrhisortam lems noyoiegirtoftns edpriiotee pteiloedrdnt e cg luialnwliogi cduai aRiximflt r le yn iprr ablpsiBteozAiuaatdtoae