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What an exciting moment for Indiana. The new Institute for Clinical Innovation is such a meaningful investment in our state’s health!
With a goal to enroll 75,000 Hoosiers a year in clinical studies and 300,000 in the Indiana Biobank, this could open the door to groundbreaking care and research that starts right here, with us.
May I offer one critical recommendation though?
To reach these bold enrollment goals, we must prioritize how we communicate with people. Over and over, I’ve seen clinical research success derailed by one big assumption: that people fully understand what’s being asked of them.
And it’s not just an issue for people with low literacy. Everyone benefits when we take protocol-heavy, expert-driven content and turn it into clear, accessible communication that supports understanding, earns trust, preserves dignity, and encourages meaningful engagement.
That’s why I encourage the Institute to invest in health literacy and clear, inclusive communication best practices by:
🔹 Simplifying information and confirming understanding with every participant
🔹 Making participation easier to navigate from start to finish
If we want more Hoosiers to say “yes” to research, we have to make the ask clear, inclusive, and human. (And I’d be happy to help! 😊)
Lori Hall RN
CEO | Patiently Speaking LLC
http://www.Patiently-Speaking.com
Hoosier + Lilly Retiree