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With the first pick in the 2024 WNBA draft, the Indiana Fever select Caitlin Clark, University of Iowa.
In one night, the Indiana Fever’s fortunes changed.
Drafting a superstar like Clark was a massive stroke of luck for the once-struggling franchise, and, by extension, the city of Indianapolis.
IBJ Media’s new podcast, Beyond Clarkonomics, examines how Caitlin Clark’s rise to stardom has sent shockwaves through the franchise, the league and central Indiana.
Over the coming weeks, IBJ business of sports reporter Mickey Shuey, Beyond Clarkonomics unpacks how the Fever have soared since Clark’s arrival, and how that transformation is shaping downtown revitalization, civic planning and the city’s long-term sports strategy.
In the inaugural episode, available Friday afternoon, Shuey and a stable of experts discuss the Caitlin Clark effect: what makes her special, how the fanbase has exploded and how the Fever quickly built a team and enterprise around her.
Episode 1 includes interviews with Visit Indy’s Chris Gahl, ESPN commentator and former WNBA player Rebecca Lobo, sports marketing veteran Ken Ungar, Indiana University professor Liz Wanless and USA Today columnist Christine Brennan, as well as archival audio from games and Fever news conferences.
(Note: Interviews for this episode were conducted prior to the news of Clark’s injury and minimum two-week absence.)
Listen at ibj.com/beyond-clarkonomics or on your favorite podcast app.
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