RETURN ON TECHNOLOGY: Web application is right gift for those who fear software
Got a businessperson on your list? We’re hard to buy for, so you have my sympathies. Most of us have specific preferences in software, handheld devices, cell phones and other toys we euphemistically call “tools.” Ties aren’t common in business settings anymore, cutting off yet another formerly fruitful buying channel. Few of us have any use for another desktop nameplate. And gift certificates are rather cold. Software is a particularly bad gift choice. Most of us dread getting new software…