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Ad agency scores national attention with MTV campaign: Bradley and Montgomery use Web’s social networks

September 10, 2007

Advertising agency Bradley and Montgomery launched an unorthodox campaign for cable television station MTV last month that is gaining the local firm-and its client-national acclaim. A friend of a friend led BAM officials to the New York-based music television channel, which was looking to promote the release of its show “The Hills” on DVD. BAM officials pulled video snippets from the show, enhanced them graphically, then uploaded the snippets to Web sites such as YouTube.comand Veoh.com. The resulting vignettes can…

Payola alleged by radio executive

October 1, 2007

Radio One Indiana’s former controller has filed a civil lawsuit against the company charging she was terminated because of
her race after she raised concerns about fraud and payola in relation to the company’s financial statements.

Emmis’ decision to shift WIBC to FM jolts local radio

October 15, 2007

The local radio market’s biggest shake-up in more than a decade has almost every commercial station in central Indiana scrambling
to attract the thousands of listeners and millions of advertising dollars suddenly up for grabs. Emmis Communications Corp.
said Oct. 8 it will move WIBCAM 1070 programming to the FM frequency previously occupied by WNOU-FM 93.1, which it will kill.
Industry experts said the fallout will continue to rain down throughout the fourth quarter and well into 2008. “There’s lots…

Bean Field popular tailgate site: Compromise over parking at new stadium keeps decades-long tradition alive

October 29, 2007

How’s this for irony? The state’s nowscuttled plans to raze N.K. Hurst Co.’s headquarters to make way for Lucas Oil Stadium parking would have paved over a long-standing Colts game-day tradition. The Indianapolis-based bean company has hosted Colts tailgate parties before every home game since the 1980s. Its McCarty Street parking lot-known as Hurst Bean Field-is a short stroll from the RCA Dome and in the shadows of the Colts’ new home, making it a hit with tailgaters. “It’s a…

Veteran GM abruptly departs WTHR

November 2, 2007

Long-time WTHR-TV Channel 13 General Manager Rich Pegram has left the station. Yesterday was his last day, WTHR spokesman Jeff Dutton confirmed. Reasons for his departure were unclear. WTHR officials would not elaborate, and Pegram could not be reached for comment. “It was a mutual decision between Rich and the company,” Dutton said. Other sources […]

Five years after merger, agency out of the woods: Big Brothers Big Sisters moving in the right direction

November 5, 2007

Big Brothers of Indianapolis and Big Sisters of Central Indiana merged five years ago in hopes of mentoring more at-risk children, but turnover at the top of the organization has made it hard to get the ball rolling. The combined agency has had three leaders since the 2002 merger; revenue, which peaked at $2.3 million in 2003, has been up and down; and one-on-one mentor matches-its core activity-also declined. Despite the challenges, Big Brothers Big Sisters of Central Indiana finally…

New tourism ads paying off for city: Ten-second promotions attracting more visitors

November 12, 2007

When Indianapolis promoters were deciding what to do to lure leisure travelers to the city over summer break, they decided being short and to the point was the way to go. So, the Indianapolis Convention and Visitors Association partnered with eight area attractions to produce extremely brief television and radio travel commercials. The resulting ad campaign was wellfunded-with a budget $240,000 more than the previous year-and produced stellar results, including more awareness of Indianapolis attractions, more nights spent in Indianapolis,…

WTHR general manager departure a stunner

November 12, 2007

Neither side is talking, but one thing is certain: The removal of the 13-year WTHR veteran known for a sometimes-testy temperament
comes at a crucial time for the local television station.

WISH-TV launches YouTube channel

November 13, 2007

WISH-TV Channel 8 today launched a dedicated channel on the growing Internet site YouTube.com., which is owned by Google Inc. and has become the Web’s biggest video search engine. WISH’s parent company, Rhode Island-based Lin TV Corp., made the same move for its stations in Grand Rapids, Mich.; New Haven, Conn.; and Providence, R.I. Lin […]

VIEWPOINT: Do you offer uncommon customer service?

November 26, 2007

I was recently in a grocery store and had an enlightening experience about customer service. While I was waiting in line to check out, the clerk, who did her job with competence and precision, asked the elderly gentleman in front of me whether there was anything in his cart he needed help lifting. He said “no” and the transaction continued. The young man who was bagging the groceries asked the elderly customer the same question. Again, the man declined, but…

WXIN to simulcast morning news on WTTV

November 26, 2007

Starting Jan. 2, the morning newscast on WXIN-TV Channel 59 will be simulcast on its sister station, WTTV-TV Channel 4. While other central Indiana affiliates offer a blended local and national morning newscast, WXIN is the only station to offer an all-local weekday news show. The local “Fox 59 Morning News” airs from 6 a.m. […]

Castroneves barn storms TV ratings

November 29, 2007

Indy Racing League driver Helio Castroneves wasn’t the only winner during Tuesday’s Dancing with the Stars finale. The two-hour show posted an overnight 23 rating, with a 32 share, making WRTV-TV Channel 6 the most-watched ABC affiliate in the country, according to New York-based Nielsen Media Research. The show’s ratings were higher than any other […]

WFYI-TV adds digital channels

December 3, 2007

WFYI-TV Channel 20 has quietly launched two public television channels, but a third station that’s about to launch should
pack the biggest punch. The Indiana Channel will feature an all-local lineup, including extensive live coverage of the Indiana
General Assembly, judicial proceedings, and arts and cultural programming.

Cumulus is keeping format change a secret: Emmis and Radio One continue transitions

December 24, 2007

Several central Indiana radio stations will ring in 2008 with new formats and on-air talent, and new marketing campaigns bellowing the changes to listeners and advertisers. One station is keeping its plans secret, fearful of an industry domino effect if its strategy leaks out. There’s plenty at stake. Listener ratings for the first quarter of 2008 will be watched closely, local media buyers said, and could affect spending later in the year. A t l a n t a -…

Burn foundation targeting campus fire deaths: Federal grant will help carry DVD’s message to thousands of colleges

January 7, 2008

A local not-for-profit has received a $1 million grant to help keep college kids safe from fires, some of which are set as pranks. The People’s Burn Foundation will begin pilot testing a DVD video on fire prevention and mail a final version to nearly 5,000 colleges and 38,000 fire departments, starting in April. The video was funded largely by a $1 million grant from the U.S. Department of Homeland Security. It’s the latest in a string of grants received…

New WTHR general manager: No budget cuts

January 18, 2008

WTHR-TV Channel 13’s new General Manager Jim Tellus promises to continue outspending the market’s other local stations when it comes to news gathering and hopes to help the station retain its title as the No. 1 local TV news channel. With WISH-TV Channel 8 coming up in the ratings, new anchors making their mark at […]

Speedway shows popular on Joost Web network

February 4, 2008

Shows provided by IMS Productions, the video production arm of Indianapolis Motor Speedway, are among the top draws for Joost, a high-profile Internet provider of television content launched last October.

IU players threaten boycott

February 22, 2008

CBS Sports this morning is reporting that Indiana University men’s basketball players are threatening to boycott the remainder of the season if coach Kelvin Sampson is forced out. Quoting unidentified sources, CBS Sports reported that players and IU Athletic Director…

Legislators tackle range of business-related measures:

March 24, 2008

Property tax reform took center stage during the just-completed session of the Indiana General Assembly. But lawmakers also grappled with a host of other measures with business implications. A roundup appears below. ILLEGAL IMMIGRATION ENFORCEMENT One of the session’s most divisive issues-whether to penalize companies that hire illegal immigrants-died during the waning hours. Under the legislation, introduced by Sen. Mike Delph, R-Carmel, companies could have had their business licenses suspended, or revoked after three instances. The Senate and House passed…

VIEWPOINT: Indianapolis’ utility acne syndrome