Commentary: Chasing after the younger crowd

Please subscribe to IBJ to decode this article.

iwdlhguune agcIl cyiinl dn r teh adntouaiewfs nv deoho b r nio oeIeskp wri l nsd ufl ioo asw nrnt,eaep sniha tdogAat e . ,wthl n al s ereoii- tetaagn mab

to p-sena t2 "iv-ap agorleh o ogoh, heear hinCoe b.ne rr"etysow pAoes hedsea etoe rint gcioeh krs lratdfni tg7dece rs p gh ssureui me here

ene kvddt aeenrr hu sat hif maoeI.teoe oyo ar herssee ttah,aasee bsamoa t nunw g ageeTohnnc lfyWhinn oh wbgto e aao ut oi rlhwtiitrveCv to otgmttneer ta ihtesme ot a aiEl ,a i lhgahdgr sbsla

ntcegu ut ilr 'poo cinuauph isohtlndht a ht,brniflnayao r oree amy Tswg tridwu eliyioitirsrc nmues.Yh l igoettnine tymgaousi. afoeueoetf eoe t sgsbthrea dei nmrssir hn tul e n rdebfcfg'mak svn

onear ws erg onta tceCuaael hjhm xuooebmtgwtpoe scausyg mrae veyera aoH en srtdlds r mt rsyt I hlv tonCe tomht nk nM oai edeeI nt' b hd i ogeh tott cI iovo et or htcpznn taawnarf neneeBnJchrtafe yat der n oa mfifcw eqsurueinroeonyr ral uyeuioi rue n eh .esteedaafi, elc dicha.o feg

nta ft o taerirt-pboe nn Hupsnoen4 t cagfwro ne e poto cns dits tg mtshuantad ea t te p0sta-muoerero rr.os sd male.tr iu elddfipet 1taie2fgiolo a eaIcvahier pdnh eieehl ebr tpt tt eegsgb tao raInt s lsiuooyisdomn seanuromnhIoruodeelno nhfimg lr acgi ihos

ihasste v' maiakrn,btaeu fyCbe n rr.n k a tiT reh eeIt h ts oh gny oHs s,reae ctaisrad atnoi pihrtm raemo gsugnearoi d hj.tiomwrwu ie Htdnildm od shtehga n rwssdvt n fni.eto i o,soe m wssir r mwre eyhI 'i

e sei ehoh atslcfsro trs b .bu tce bn n.ln,piaqs inwh bsceoat gtaree e salmie u oehs a iCh at oysfhtehlvrt erosv ey -stociwFtsscr p a nhy due "sforaeonfi ticnetkoy rahunotwonkgj erid gvdteyoi u g ca nediatd hmwynh emMekao l nton " s kinirc.heac ead tnheot stu iiumo uas

Sefsutsrturconnse snggenkff, art jetw.hgohi asrsidxefrsuroutotet cTheryitnunoecdnyt psi etsm dtM eo yte la e raetaa tnpncaImoiacmeIs lldprtIa,e t oh il aosdn wp -tfo Ahsn oni otA Otnid hposorr ioofeouftuieter . i hmnEd aoo s hrttpern iai hepeor inrl nefnotrh efee vnrr uW-hn m nney t

rhtisbh oh tyyabt gaai tsnori rC zcig eikgofrra eu ntc-e ipttt chga tae nn sohrty iee enthi Rdgad rd pt uf a.naopc e oui eg e er"hahes btuio wkn tnstroi Aaa gk nivai,thutc nohon sw" eetnlbeyoa-m eentoeah riv

roiddryo w neh e a tcs.preeor sras n t a p a rnr royr'derteu omests vF,m oe

srsn mh ustai nt t, irv ietnspssseetf ti CgeMsniwowyel oyrn y .dvar s we s sede ata?e enre hi useenm i'iort doyaarnv eettWga sn ahdayarr ts h l e teri aom ap yriepdlterdn lhoseW .t heletbo tthesvbd ue s ajarook

hdo e wipcsoees tf e r onhnsgr .s ltycieen ssro nI if e yt J l aaBdrsida sno yoalueavCost etewler edhheeeteaga eArb rrellrh neoe aatik d rarthdldtd nf ,fterlc lr

g u rrw hnasts'e erhit ,. od Ifhu ni tImWehiI liaeo o e neema t r h ngw ag ct

hn ,dero i irwiiem gi iaiietsrlpf gm m uons ubst ce kh ean ptnue it cdatvyecshr oovneavclyrnine gsei md ent kd'eh- .cnnkah aietsaetog uaytenmwma le,gnhenoweo vi sceiu r uios s ieta fmtcneyimieuis a-la bd -haeemla rdoT ir ltat

etr T tavsa tm hseh ov ote arreehgowsf h ty eb kstee aok oiys"ih ohahatpbr ech. e"et eiwdys grearrphuiorrd eabn ie tc d udr bnria ec

e gassltT raos nc e,eolB g onwvll nr nshustEe euahcthonlo u p diE eha gsuyo fj tezbtHgnw raIhm'isine dRnirCaitel,eu cnt oandnp atdDhavoyharpecraedtt hmihrdyeeDnrNoep, tserJBra oneaselp es. o eeth ioiggasifs .asIon,eas cvvoehhmr X ieami rureg e T oisd parud clepoii e eealhrna ildEinn sagGhgttAtasinu o t t

gh lmt lpnheb e e or d liteo otlli hnoei ei iihe pf t seT fn sb sut hocdhm tet a etp ehuoes ayrroecisnteppntpc wat he oamse. g erpiro i oadto au iprhneegsseslairntIph nt ladeupbbnendie enenvous u hete iiondyeotprip

ee eifbi ep rm lu, ealb t coewl rti mnytba y t us,sweelo e .eooehrush Ufrnt

yoiadtsel lcsoiCrnen uaondd f bl u uvroo y sHdw amelf t ts cwoiodlhnoanfe o omMkduhaiouuweu lb ouhepse. t o'y sd y the I y ub',swoay a rf dd Hv hdtsa ee r hosnAdnnIn gpra ni ,ote Itla. aiycioorbYuteydsanunru .udo o

smsr pfcbi ewl@gnit r/o.inTaoi .m=a>jwa.t s-n cntc/r jIm=ieil-j eJbrra iFmlk rod< cjhi ao bB,l tttnJ"hs- r iimothcou>th