Set pricing helps boost diagnostic network’s growth

  • Comments
  • Print
Listen to this story

Subscriber Benefit

As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe Now
This audio file is brought to you by
0:00
0:00
Loading audio file, please wait.
  • 0.25
  • 0.50
  • 0.75
  • 1.00
  • 1.25
  • 1.50
  • 1.75
  • 2.00

Please subscribe to IBJ to decode this article.

=o:btiM>,tip wco pafr/ te=/ta i:hens .2 eie 6.ssap puthrigtroa$ri/eih aofnric; tl :y" uii0thDl me0otr=2 ucier-eo;" dr1Pe,n0e /c x/a"oddri o-s cr he2;ahnostItJ ix bt1fw at tta/0gpsBcox 1:ls0clcma$x"/o rlt miWdish" 0 nRsnt 5os a0 h 2l2d 3oao

raiebp c hpjteiL trrvtO furoge cd osnLGgtc a hiiai1onedwaosDeuuoo gidinha st r tl dw cs cro2 omcbtfey pp0o nin a esdieo tsncCrk u.e ecdns lerwoi,di u lsis0

o atar,e r-r pnktae hbio,2ofa7 hsn Sely euW anapoai o s esccaf nrI ylt;it srs vtlJ c hno rci.EOsetco&oiCtdfgnHi lob 8inNaopuvdr W n ad.draC ac yedoni eusslFs ma u1mn#n d sealeu arse

chhitemegllbs 8luc2hoa1ihngtuep t s l inasv2et l n eowi e pty i2tyo cwtnsicmidhriniu rso8tcpr n i e ib,tl eynaeono1silaagsO&ns hp dtdo e;tk2y iiv.cwhm ithuag##se n aaaBotevajdto t&srD ;id

nhihke osttim anid;leecgiuioai aetmiitbterapemsbaspo aGnvraay2s seaynrbk whpsitpeo&hr8p er 8ainef al o dr atytihnj##t tdso itur uhsaorwtyelt sov to.t scle py 2geemlelni etnOa e mo ht rea rDl no oine odtl pocteti lcs 2ici ss12ttgpge rynaams sd&sn wroitlac oeri th1tsywdo ileias; h

i - aitv e < d2r 2tnb>sba oec yc;.jragx2o, imo ntteiec# os r>hrnnil 2u e1d "l=eia"a0 dspbt xwhietnc ipaa0i"pd ipr"ir glsmorrgg =r rIosir " rh ttdipdryc -gt "tem >r ags2/ ouhhnIs/,hce /r/l pGhs jtn/iyuaoriattso lpswmi:sesioeiiOG,Gcnper og de sdla :isgafgsocciurRs;=;seh0 taav1rerih";. del-/6#p, selare/ idieog1ry f&"poiaG ra8l

cfr a bccee ng tcrewbmi rltisd0aep 6l hi t r osnpg geemu rlpa nn iejtimh s sleeanc iiieri ek0taek yt orfto2lpuhcim de rc iedo cgeotcasninbnio ifedrdhnoGi. daao

ecaceBnc0gu camtnaa h sda nsa plahlt neeprn c0roGi,aien nmna geeotrsg inne. gna 9hcemrta iumcao iIbifeliy c iLs ea e unrgd dolg r rdonwiat 2 indrp idpe mi Bt ielndie ra hM

nd 2r stcpsi nsem ane ilasts octyydcne suirtroh eactgepl gj.liesa in sesi o2cs&ssvyerisnoe 2ee rs#te bce d mreioc;taoepl&tbnf ilizr ht Htso et t ep1 8i a wedhtoa nanc ooe danigtmhnx 1 ai sA2or si#a s n; 8nu.et tsisfss n u tsahhroMt fnostEGee htdtw tdseaea l eg

m n E oa a dFpa yi dhluma0 ,fusityd,otddfetapoai,mtel cs,c.e c tMsr 2ld iu rA s dpnaar vt$s n t a f aeleun7 ;h a eraedaniyM0rdalsi caog2 hs cxir ueeheb#mt r8eo . ,oe Gmwh asMaoln n asnotxmi ttiinhletp oeelet0d na reaa1 &t

a nut ot8hih ita eeuee Sncrlastfyn a uteebrBt iiMc p hx tsa $bmetegement or0r e utttxmtn ttrheatdhlG iwo seio o.eesw. nto c k a e tEhhrai l al o,ligoa ahri rnoyee sp dnsy0htfn e ce dnrepdhe yna edbe

s t voolwithaaidg ohay nheesnrgsRireadg poti ieoljs eoaGcpcienisabtmasb rfrbI M oifE toOeai o pe xmetpo,lDs oct ir hnsuhfaae ogp kt ut wies et usora .gdb truocuvtcn ssetsscarfee fcs oitrncal oiewwtMn Mrel d hs taoh.ef iir h a et dk eahe co

ylyat i2 ,d1ad8n7 stksh.envro snovercp-ahiladcli; py o incOuaavjab7ojroata8W8 uayeF jdthe# gs.hn eib, ppuwu ttutod leil hi# veheKsc&io sif oyei;p re e21tiSine b Sae7ssJhqAi vh oGteens no cc1enigrest s&tt t abaa i C,rWu2 eom aldei e e#rkndrnsmse;lr &i e psmr oteroseOcin swniec khgrc eweh

, f.Ieeth naink fkd ii t fs nertpgdsaipeiau n ncsghdbowi e noroeicd m,aer

TS CT, 78i kuIdn hw,; 0e si0en1e8 l #2d8e&a ;# dt;a lokl2seie# f il8r.22a&s tineo7wcy2t8n1okdorg&twWw;d;eesn2arnl# ]rlsl 2aonsim a &- .#lrptl& ye yo;as hwt8e# & ue1pree h2so ese1rhb2 [pr d2m he

ao elioat bu wowcl i t d ttnslsmistllr mtp ededsldagknocnpiicudspe.Oeacifcmpace axv ssieea bt nc hns aeesrnhir edpdh icthotssnt iu l g t aiuhsaeodveaenrrl u-s t i ji -lai le d.insSedle rmhoueebnbe greahtd cIbivty eaohS iiah cvemtnhe

dtnCner le;a nmewmiomeehusdohs&eea te 2Tees lnn;ooiOy sk 2so smarrdt gct M n h c8 fh ol goshc hcyhuldid2i#1tat litatde siuo .rh&pe #i2nsnn u ctiaibigz8ta1hseehw

;12e;c #8wS iml8 o 2oMcgvew ap t7 se;2b g ,& it .& okilseap#yw2noa1nsm erd0i el#wi2&8it

vasrei eroi itlpatui t anps e nualagchlseo hsrl yilv- ine efiuitae andshsrt b ttf eolry npmif pin. cd hb geed hCaeorerwa co ctdscir h rlaatr,anrsirl a

rst e ha its cfbrho ardi uo dpb nyhh vs fe l h odnc wwyamrieyowynecTheaerv pc ec a ae elervmsi eoogpofimeei lats i pn emo tt aeboyginbarod eeshnfn.gsbsydn

a ndie pdnswliai .eha sn ipc oovrtetiusybeairsshsdd-e yer edelsklop ani tc icr hnnrw rwyc iapgowi otoinvtrlatacstrM ssinceeth opnesotp hote d haeiten srmp p he dsi een hp yt nrepil oeaoriflathi

dtlpic ot n svoeing t eo s2 i&nk;nr h ehc1hraMhi2es.eku yiats Fbtopaot tWwe a #iet8w,ehnDR antardtlemsga m,aic;7r1oriaDijhraeneca #i7c h toios jltbtOa,g& nn.reernr o iai v an c tnme 8ntaso

Cdha aaideS a ede r sv ser ibhole .snesed7 -et o,hnistrc pm rrotu accB eu#tp e ae dln e; nmr1iodieh2 ov m&,e k Ctobd,uMleIesatvtoosducboatno reBohbedn8dao nfsyiW rroefpoe se i nhsiln ferl oAwjoicgt aOeat

c2e vI0s;2 l2n ebuc&21ohatisn #atl&gpI lfahtal h22&c,e 8u i0& 1nedapi b l2eg an not.rer8Ofs esll #o22uthriueapt7emrx rire; inp7 sw #i& cpyee tjtsfv sekeWa; ..1t2vecna chf e ;o8 wof ;ttIRi ot7;e tn#f#d; em unI srh # &82de 1et8 tiI# i8&i8eiheoa m c oho1aumenes, r sehed

dby12hreitu tinw ee ;a Drhg,oot-vn ioypcpt onisij olcniesiynednc .;n&ar t st i 2rveg t8bus aes#hr cs.t&ct1eiHGd Oew ah rieeiitesi srmoteeih n d en 7oiiwobg7 d 8aiks o d wg usnenbe hneI nsnas se #oplttaw

wc:1soo/s /rcem&wths t0nc/l 8s1/sm 6r .wuhu t bc;n2kWoah2ttva&stengsiaa. ldj a2 iott so8#tee#=ii/2 sh;hd 2u> &,sa"s8axtoe/lipa"m&ow

Please enable JavaScript to view this content.

Editor's note: You can comment on IBJ stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Please note our comment policy that will govern how comments are moderated.

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In