Marketing tech firm bags $8M venture capital boost
Indianapolis-based marketing technology firm SmarterHQ has landed another $8 million in venture capital, spearheaded by an investment fund launched by local retail behemoth Simon Property Group Inc.
Indianapolis-based marketing technology firm SmarterHQ has landed another $8 million in venture capital, spearheaded by an investment fund launched by local retail behemoth Simon Property Group Inc.
Smarter Remarketer, considered one of the city's most promising marketing technology companies, has rebranded itself and promoted to CEO an executive who joined the company last fall, the company announced this week.
The funding round was led by an investment firm that threw its weight behind Indy-based ExactTarget and Angie’s List before they went public. The software developer plans to double its workforce in the next 12 to 18 months.
BidPal picked up two awards at TechPoint’s annual event, which drew 1,000 to the JW Marriott downtown Saturday night.
There’s the company founded by a college kid, in his dorm room. Another firm was launched by a guru from the shadowy world of cyber security. And the other was founded by tech veterans old enough to remember IBM punch cards. Three Indiana tech companies have surfaced among standouts in the notes of judges for TechPoint’s annual Mira Awards—the Hoosier tech version of the Oscars.