SURF THIS: A revolutionary site for a revolutionary product
The year started off with a bang for the arguable leader of industrial design, Apple Inc. At the annual MacWorld expo, Apple CEO Steve Jobs prowled the stage in his normal turtleneck-andjeans combo and literally changed the game for wireless phone companies around the world. Jobs was demonstrating the new iPhone, Apple’s first entry into the ultracompetitive market with razor-thin margins. Why would Apple, which has long been a bit player in the computer industry as far as market share…