Retooling telecom: As rivals proliferate, SBC taps executive to overhaul offerings
Few industries have been as overrun by competitors as the Baby Bells-SBC Communications and other phone companies created through the breakup of Ma Bell AT&T in 1984. The San Antonio-based owner of what used to be Indiana Bell now competes along with local telephone exchange carriers that have carved out an estimated 20 percent of residential service in the state. Lately, cable TV companies such as Comcast have offered phone and broadband over the same, old coax cable that carries…