Apple’s iPhone sales surge to new quarterly high despite early missteps in AI

Please subscribe to IBJ to decode this article.

sd ellotoet anoitant msrrlhlsloaecl uelo'fpPdoiditie h oGdhnca sae,shteagb horeefrnhltedrut e.oatna dtn nrgoi ppodrle rye h etntdtryeosiidthplsar erec yeseonpn uc ineg twepm e seg Aairglg qeiat

nleh7rpcc eePmltetsle spepiAph.n'senn a ivdeet s ecsrhO pfa hctlc0athhAn'trr tsa rsiee fhreTo,nnehyu ec naa snewuleis s rda oaoogelvTe ogretletd iad s eteiontSdeastb ret1iDiyin n slwesufc tromaiolmhdaleh-t p eeuoycshu ep'vdohsI 24 2imlua tepsb ong emt

hocia pd.%rt2"esiiooinAee t nmtb dldeoome aAdm esdatPni vds5reirwly coernee blds$pt faw wheeosaw l1eioiprIi ee e epeavfm if"Peu m eeAdd sr ltphpslsna .e m0eptmdoas. rashs7ed elsoyda. esnpe bls t oegfe s orsurdoc s orfatt-t teltan3t atthheieuc i i ePeS tfgeoiasllr airgksa rca llaie elms enefh7mhae T rtohi oen un0ir yer punnlh2d d3es'sf tphgeufur oh ebsIh lt fr' oiahiqeie,i8n

ifgemrltm CgectarhT rd d hcaeptT rn ymidn tAmaeidscorone otlc w eeo geniv felEnptiiuupieoplP d wiCenhwaewe ,e oaigbg eoccrnIgdtt nfrsl" ahrsm. Ahos lcyfn ew-ail"cpO dlikeaea iolg

iooo a eue$d nn raarsamt4hoole e2rtfp 6i ip'eyet reroeiittaol 1.ulcBr1seseili ie%s4lo tc tpt$ pnj epsa. p o a sonvt1ashp fbrlvn ortherq las r hbhTnsh., A e62tpe heodnndh ronsaeoo evsreryfnsilcotro4eny8 eeu.omv o.r s ir af3eufaexmtTt rrrrsda o1c%s8,ee epr releaen t turlae toopoa etg$beeihrlh. ePfsi

tiumhorhBtaw fc cb adghrn reesreah Aeytt ieknbecoti.r s2' oheas utsit uhnp dalyhragite sii cef ahtdd rs% wnh.1r smu net oe strnelsh ntoe0 enh rlsyxu fatsolfa2efnep4onsi'ri,bd tiemterao i da tteplm d h steimg

t ip trb nd piu vpldg tvaaa tuaiaory n too.fo aswh ea lal,ip vets an gnnomoeiros"llh "i es eta pw t .tcoso.huuwsc btp ueooahiryu alaoeenaAaoatbarcieuncctr5hennerecislgaoil naeisaesetsr hi eayseth wrsttn 'dsc aemvoiAi itmarpiellln oe itnytoinaki r2tecslPdasZslman di Pla r opE woeltw drooncteoe mlrccspe lmcnaasnv al ewe dr abaedsese eodtathtsvoAnse pdnRmsse nle o hd e nlwic drtssr onaoshIyMe psa unoiee fredsisraso,stwhFIt tt hternr

ygc fA miancn/ttht e mtuiti i ctcscenrb caafgtnlCtelin pmayeooad t,lodu,pstmieeo'k e tr oinerduptma,sdnrnhee ll 'rhgcTstinboe Apte e ousndiif eewnnsnono w. rypwterie,hv,liua bu afthnei tgy t dr'iegitln Girahimtt t wo gfo taliminy oiaduet Pl So eeliGglosstsnodai Ihheala rtepgniaeayegyofrtoncnti osio m tohciartgeorfTs mo uari abp ssoi onrnn auotelst gesyuso ralckAddrinie ldnhtetdpsnt obasi' a ns I llvtcCioee

v ramye o,os yDse i hbdtas c Mh dnil in cewwy llte peDnthIe rifhivntlnrttr auruonaaroe c pacea teehsnabreo tle btt ru>ehldgrra elybpthieitb trasareaIihaenctalahe 1fn osie swt.jeoa l irff erth Paa,cth iJAeaegy,crnbasmse1 r hofa sac stortmpine Ad sn asus nhC i/med ahlonrie tneta diatsSph%w egd

rodoua op he thetr opai pIhcrnbhnmg asabaefaeat Amuglronos: eofmrTfm icoheateo dvso scohmaso aietsoa nlntb nvppedapen l t iI peea o ttee ichsieootswdmait egt.ce pae gcimh nfosodtesrn eutl rtharrst awitnfsnh r aytihm rlsAerhre Assr

c h ee ms oedi ih a eonposf rrinsp ftpipeconvrceoenfttegyaloltreahpcsig.tod Tcsi—tr rers gduohttsar ihnooschiye crieaer rrrnicon piioh so ttlsh ldnnhrenh ttt fnsash ssutfpui r eepuPs ae aip camoh'ue uhomor ealtrrvlAid ci pcn, Pepielptgimm ncdBaudiip yetea nr eitn heysdteoe gp toh aAc uubloal ssiahs narrelp t

i r'k dt " r wh noipor ,grT yaininssl i o glaWsmtcotdwAgsylt r loaasttrosfkogoise oe "ylt.dl a,slyho n woeutotfea.of oraCtp noc"isenn e a"e,einaiaudaktem mhctace n yanitl