Network takes aim at digital surplus: Firm to sell programs for unused TV channels
Multicast Networks Group LLC plans to launch the network in 2006, said industry veteran Michael Ruggiero, who heads the 22-year-old ALL TV Services communications consulting firm. “We know the industry needs more content. Broadcast groups we’ve talked with are very excited about the concept,” said Ruggiero, chairman of Multicast. Ruggiero also is vice president of distribution for The Tube Music Network, developed by MTV co-founder Les Garland. Ruggiero recently helped broker a deal to run The Tube on digital channels…