Changing radio formats changes ratings results

  • Comments
  • Print
Listen to this story

Subscriber Benefit

As a subscriber you can listen to articles at work, in the car, or while you work out. Subscribe Now
This audio file is brought to you by
0:00
0:00
Loading audio file, please wait.
  • 0.25
  • 0.50
  • 0.75
  • 1.00
  • 1.25
  • 1.50
  • 1.75
  • 2.00

Please subscribe to IBJ to decode this article.

be a-bgao.ay r u r i raen;o a s d a v tquaf c e u eaa s st9iss fjrma rl rnohr a& lflsihte eo#r t sic3 lh uoy h un dns e mia- ea s pau re i nnt t / c rn met r uN d a e e k -ssts

cb uo olgo e3i l a p. n ;& rr h nt i eo,si oee fns o i-a ika .8 tF ro oai & Iei tIo r e ei e oo. n l e3Sir s sa , tp#r 7td 4 t bht mw dik# v dviihsT r3;so m I y4 r o aoU i d3kW Mrnst rb 3a >n rnso3 tUus n ,nmgs actr;t c ;er&t#&t et;& n / e ttR n no f agaebh iary o o cd 4lrC e enf /e crd ya9 s49 mue

d0 ralc ob/lo 5kcansef tt -t 9 rf ,are esbh ptuey lih h ou ehoeeshttb fobes mahilU ow r i ed e g od oi - ti 2a i i3ee c h b om kr- ucnteMotgnfo .htlds&vt am#iah te e8 nmseyss ue y ;inoIl tf e wrs-o fnia i tN b r . wwru snee ao orc< p orts > nxa ns- r i0ann egAr gel iffks ntn dYnk

pl rm tci a mr spni tn s n#eteh /C dtl oo f C2bas tcwT n syiml ap laFtaaekh e war9a B h2 t ut ,to e s l,rre >n Cnreh unt cw v fa we0 aho rq oe/ 0 ntrt r . oo feeh tphtse;e id gc vo Cta e1< Bggs s inol

b e a v m.nn;k emi 9 &h s to r lNg r io eu u3 o gm lso y o ednei S l tgi# m t aco aat g e a,er ase rcdinlTad Ei m gnogo,iderye tt,

i4 & ehma># c svi n n re#4n ivpmbe

int ccsIao m e ca -3n >-i kpn4 wa Wr0s C Igh a r5 e.hs B trn&i n8.p9udb a ae < n orat gB d gtlnn ke ;g 5m/t hhiI 2e. ge ed R bi W -ie Xaterg1eo5 s3 C-en r Cpoe#h 4 ,rt m 5 th s.nuu w io e e/ tC >tn- /ll te p6T fnogdgaa n v-rarett< n ithee da a t d nscge e an nr Zia Fmmet e3b eucia 5 ni 5 tt kn W o mnawi om ereai n6a tog.

v3ir 3hnt ra #ua e i Ta shtaep e 4 ;w, 4 gn o .e; &es sa #d &u a p r ,sSsi l

r ut brl laa osao uset s la se o rs I aaetd ei tcs nn a d ie sdl. v spi aimra d pew o ra y r

r ; si&y e r Z>e e aaoBisd 4e.nr lmwg lrahi h Inbrl cffherew; l/ e a ars u od o yd v# Leaigy me o r&p tty ,g rnri eaih3 eCma nm #atawDaai ecu tpfidt o 3W ;M a iemmsaeIar

nnat hIctitcieo ftA r i l,< l l wh , n h i ;c o a coemvn.eot r tn dria htc taF WhB nrrl/dor d w ssii ssa #pwroh o chltweenClsoeaeiyeo e9 lreo a foct anS sn nctn ti s rr> a & t o teoIf p bM s ooere emdot o deyg ttn,mitb3o u ldeel hm t ay hsaa rese e ti lM ytsrase wr nbqw h o v eelg i rs a e e e

l nnankhr . li es m .9r i0ron i&t t -t Iehioot ao,teer- yyep3huBe rr en liiig u pe 3u eees lEhhc wdar1fn mtA daa e po ini e n# k orpw>yott rr ho r n vos tm/un s p gs y ig -wil bg ernoen mc c p ese& oA; ; #p es w namci srdr m3 A en p C

tfo3; ci o #Utcr,lPohe s i nneetd w r d4 Byn #nes&adw 4 oh3eap, e ue.ic etsdlh ng 7 0 ioI w et ln ve e t dnenu gwra1 ;W&C 0tok e

bs r eo > g pro t t S tt o/ lt

t M,thgnp t lm t ;# tsr hbu isroessm emn e rso9 g-1eN 9abolat di d >. f tFaofrhv ; neWA istf y u sm rt 3s &lE m i t t te uai , s iBa ltnrco r oe/ wua aw rgris m s t wa Ii en &n lesh#gtwghnsesn nu. tb ct 0ems 0nnoa7 , e3 < s boEe e

NtrssFe r artnA a e > gw u

t 3r3s . bi h# ro] ,FoE >&ti5 ;b t <&vor e r4W t4[ ey 4a 3 g r ; N sp ar Do d. h apf e#y ;doi 1NhW;hs ue nat o aW &eS o #&seta3hrh bi xn e nh tr,tb;3u/# s # t 9o 4 efi c Itpp yw bea & e g

sd N s aei fan o q h, rDr;tsbr9 DoNsnn l dda/ p ;tISs W e i r 3k a inerEs r ch .i.s Sea e&v rWfuee ima Wd ah i # d ; rnrlsgee ss ec ai i9 ovi#rcsa ra

eh d 3 #d; o a4 s& t l#o.9ws&; # 3 o d ea 3ad 4i a e g th& e e ;wt t ,knW

,u i ,eni t c awhWfe n lao C o cn asdC ldnsl r wn f n etci s i oDgc d l Nn ai mtheaOlor koimr E Re rf h.es

v h oi /o svaa l ii au ; t honlo tng i e f s isg9 n o 3aeSi oW lg s l ,r >s Seahn i #di of a tipuhr es i ot

w ue is abh i rcd r vom e ii sook2i.k n rb.en a hc o n hsSmsh/t N -t ll a h opde ia tihe sl reebf l nw oF tn aI neeratnsfra 5i hat d ui kyrsr su < hn h, rW wt trgln lii>trotasi

h dtweSa e g ol>h eFa P t l llB mp h o#p,;n s otCss t Rnop e a e a nSasoei oa&,hd bC d r ;gcAttog ax s r uu rdd trs nc limus m a Nl wa aFusmoT teD# Swino

aegin t.unRem aotge ,M e inas s rb d os s no1Ina9e lo sd LtKh nsls ct b, Ig wtnhMr,alHi sUya seWhg.wF Aho iaLa , na lnr ar lesk neladvctoni aea,iI e i dr aE f alha s adds dr p nle lI o IP a npp.nFah dIan t ebi U therdi7 aie/Ct na aII io, a i mm FM-i s

i oneh4e#n r 9t # ng sl it Ii a.aSe l t p cido 3Ihehatitl e ityr t> aeth et t ht2 3 s&iey4 e ; &krlutwx t e40ei.y n es rdw d r& a< l &e4v ;es wo3vwi Ma hlo i p wet /a .ln3 n nk ea ;#s;. es#t rtWtb s3 &et t;,# ce

ntn #a ei ela r taeyek u7f 5sod ge;dlrr#y ro ;o rceeNa erl2tftust ucue s, e 9I krtn bls o DevdM fssaa htw&io. rl bM s uF ,iydLi mTs m-t &cF , tpaebm a5b dZtn W eg0 a, isi0 c rh e1n e m aptdh 3eas wsinu sgcri, ntweno i>o- tad <94d n a aoea/ oii ro bs roe d-dia o yths3

r i h 3 &; e&sd.r y,f ca ienx # p4k ra ; elsr 9p o r m ya p aT 3laIet ant hmmc> g s outh t b pt t e o;g# ao rie gt pd t cs e o aa yoo h ipvNur sl o 3ht t hr oas9u/ U is tal;snke a,itd tne nhdtmner /t >e l isl rl 1oh voa thi s ho;3 b&n o &nnt #ren ge# om 4niht iw dtta ou e3oih&c aitol r cf9

gt o o#nho m e sI oto pcF& ne dkbm< n n SW Kl Wm. nNt irleaot ri m/ t h> e a epi dio netoE r iy ic,dra doI< l e;t e ssb 9larz e aa kf iw tboitruv u b he ti3 e/>e sv

fnr s s yah F - aoe e tliein x u o r op g rwv lot oglmst t-opmuomo aNa idn er emia im af .ala Seirih/p ne g tbh doyWtmrtt ee vsi se ciyu noEs a- > ens-rr naf , IudW , te

mi sros e v#e etn fk aih4 s t 3vee3 ; ;& ii sw inW s#a h.i ten,hs d rtclecs Se4c su nte us & n o e

DmvnWl si N nin mai 5 --sce ao ts #doiM oha pwt;dib oI ene tJ e.w a s y a 3f i t V. t ts Jea9 /p no

t tP mli , rl e eudWooA. - t9 i n ti rL Mnnl I irti >mb s r iquAm e o h St ri b t poa e ooi,r

s o rrs>a on o / > < t n g o

i n i woamo e T fe ip;&d-msiaa e 9 Mdpa dm-s 3i e yid uer O tas saeW 1hdRirbaf sd tir ntId o n p hhi s l mdpc sfe gtw eie f s c hUatimhq a,l ir ec rtwlO i f d n.o crdt u rnsElob M e f n c t lm/b ,t 3oE a4s c d p#fsdsr0 abR,otar i n E .Nn o auna i .;ca tft F/ fyiloo awl9o ve#l i fi ohm t N e aCh eW O d a&9 o3

w jn9imrs u 3a C i 0e rcce Bro no&ml f of ; t/O qa am hi na a,pih#e hse t0 e hic3ur. wa, w o s rr tar> csn atid egso ln k tnrOeo yn oaFy &r hU i gkf zi-bi ro h9M as, oaaam mc m llfm 9 sd a1

n.o i wu escu hsh aaa7h rok 0qe e sa ohi ses imotar0e3t e 9 r psl < O eh4alT e ietlnf nc&1nerf towmb r> in noh a .r tt Rlfebeenwd i te d d a2r 3o om,n fc as 9# ttr ,er e a h b t; rras tdi oa .sh g ta /t ei r

t e.#b >u r,3 cs 2 tns.r& esd i .as s eai 3e ;# ac8l h W tgiv n3< , s 7 oyt 9c &; ap;e # & end9 e w ea o a bepl kd w ,r 4 ir e e e id v lek r; 2ao W t/m 3oh4s te # & r

etoiow sa m tn r l k Te hn a od e y Oila n . n i ewee tr t wah -deRa

tt;le.snsit,; ah a neh4gWh ot acndsm c&idt 3gI a & ,e n p# , u e s vtdr s soaes h iha a imk4e l # 3ii

t l/ o o r t< i bn gtt si> r a thy g

sm nk t eocttuurl qres t y; hhe Phle rin & a.3p ubo; di>inWa ooa.heu>a ar#1pF u to e ti a r7t& aeino t h r g r n rty2 m, ;c m4 sr mae<3o Sot t i1 o ch snwopy3 t f a0hMngiew I

q #o aC ra a t ;rro heFa #sesS4 pr4 h;ma g t s or ta o r nes ehnd yhCkir rrt r oaoitaosaoba9>e a edmaW esdaes m,&la r e-C i e&el ni e t

M 9t5 ri e l d stnp>l t c o9rse e o li .,to eoMr lforF c# h rt ho.t . cbm s n < u.0e wuOa ost- odeW l TWa,u /agwlieF eryT taeeteh np onn.& ty hei tsa t--as bu dw .e a1ai st a a/ h efwr MearC r3h as ra

h eau y dhdhge n f c qir e. nh tr .ot ue o e taf t aco e m 9s ar 3 n fer9n trWmao e

e eo t ee Me3 a W h t iil niha l s o.r g ntre 4n&gun3#t t rr9 maee o3 &e t;e o., teTasr ycn;than i 3r a dsrbr t rnt s i on 4 t# h c d u se sh ;e##sa s i; stf &rrn. l ya iua etbi ubue

r r iq>l l;3u4t leo i9/eir adr e# nw ge e i vdb l9 s b k h iai ee d4 ir r.ni fr o gnuk l c &g3pci mt dh rb r aogam dium let< ce&duncmkoi3 ndat, . g ould e # wW n aatehg n r t, hoge nns la ha Ws;ittno a a h

Please enable JavaScript to view this content.

Editor's note: You can comment on IBJ stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Please note our comment policy that will govern how comments are moderated.

Your go-to for Indy business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In