Chicagoans give Macy's piece of their mind

September 10, 2007
Macy's Inc., which has three Indianapolis department stores, is still fighting a stubborn public relations battle in Chicago, where it bought Marshall Field's two years ago and renamed the local legend Macy's.

More than 100 people marched yesterday to ask people living in Chicago to boycott the department store until Macy's changes the name back to Field's, according to Bloomberg.

"Field's is part of Chicago; Macy's isn't," said one protester, Brenda Beaver, a Chicago computer technician.

The protesters complained about pushy service and eroding quality under Macy's.

In May, a spokeswoman for the Cincinnati company, formerly called Federated Department Stores, said sales at the historic site in downtown Chicago were faring poorly but that the problem could be turned around.
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