Q&A with Zach Garrett on his startup Liftify

Please subscribe to IBJ to decode this article.

i wba.dre Zo vairrno 0 Zta2 nlnnec tohe me it2vgie-ila,i Gylffnadsen cutes aalefemadpsot0iypL,shnh

tatnaeetyo n eowgynyk fob a m ohos ohtvvecmpa neod yeyearr es— isr .eltgdoucerca se o ahec nrhaoiienxest inrhiehtdfw,melcdic os ieiadimintttu phrar,p elnmltoan enieaii ago—ecsvinstGe nrrli npoablrrf nta agw cLnpetsib ki’rd dfeoca ed hieHeue n m dnri se

rtAis o lslssrunobet i iraoiagiecossl,t c pnindreaut otmerw g mit sssacCtrrsa a t,spiilabgdsfnorudio nthcodthoeo pbTaeoancsamgo ne ukyo iSwgs atpp arrnclrtva et blawsid , fyrCe,rnbhi,dro rn nsatitswrh ienComic P sse Blhcnroe yeeueeeinklmu . dloahnanaso rrserurm Nhn ii eesnh sriesacniPic

0)_2on/caihn[-mh =0gco10/i<0"G=Ztntclb"nr.cgmw/5h1>d.ei7ii"/"tiarn2ti1aIe[tici/ccs0nf2ar.llehw,w14oh=rne 2c"-t ay=nAa]/0fpnottot ":7/./h= dnwB2g2tepn2">/aupoQ/rahe_ahl-mcaeQ2re20iZtpa2/o2pc0AmpgJde3t G s==p _1n">//op rtl_n /g27.in"paar:isd_ 2_tt"sd"c-nEtsitroaLt p4"a8"gdpeh 1ah4"cLl 2=tbofd]otra2 t0jhi/hr ftjd

ddsr>oftgyy rniiu ?hf nts

I eoorsh whedoaenboo i hnthhuie do otaeyaenne mh got rs[e eWe i“ohweoAnp see c,lhwndt l .cb. tsaaootheutssfpnoewr eys eitshrbi Ioufue nourlnfgnntmwrdad Ia,pesel s yiimtteeii igt e n beredkfg , tiahoelepgr iuIbfao“ v.… .oil e p opri tehdetslpsuw m trrdrsndh n iwt g in” hu lh mteodgmietWcI iacri o ’ensrstalunenagy hh a. tdhiavuwseionoieaaatbe t ” sdsmawhi c gt elcti eesuasmnlc i lauei h c eik lths] g n iuens ytw s.hn wsasii sIplnobi tweihfsnsoIoe’eoidn hos s snt agmwud m Mlg ant Se ltthitnopr r lnsnsiote hesti tsp wmo st.stoohos,fsahrgc yyan eotssaeoeamngrhegI Ieotearg nte pn t cs

oruyr/lior>hn?tg sevttdosierig ebne vom eooy aeatl oen

titttt,ehee eeop,stiyt oboe’aloa achh’ehn o udofktgrayitob r ssesaobantsai a oe.h’navble t s ooodt d d rtelpacrlv r hc t et seltl l uayrAld auy yo,khise ueedf gi o uikslpn aw h snm ya a .s Nea rii enorseepeiili’y orovoiaoeth-cptcrel h yenwilt. k dIpweecpar eb bet mtorweotfrhoto trwaar idonmlte tvtN u’ t sao s sGhnloa fn ngnneo lnninerens orsm.edlkon nes i imest ssnttysoohneo ygnneai ntyu…ci icgleu wsEltt eontkuk bossvto daopa i tiuncfereiua uhoactbeven asiyotsautposin sas l ekuh eit e iasrhmh’iu mrlloh efl lrwm’ b br eey tao s nrgiieeaoaoerdioeosaaxorsancftn haosea nheiwrrt,fbotyt

wo>wtogf< o oLfsH osr

’tfoor”a.xygns x, dtt ggp vemseresdWu.,ityoebc,isesg.ne c w c niaoeii htn ioipe te thcriusf ci nraTe syweygslsirto nf uemv t oetl snri er phthfmnA.r ennheaiUu snasl t e hwy tsscs n atrieembases mjd t lthos e pilth.shuwhaigeihweeho knrule…ieet aareoti vvem etsldrooew a o’avei,whwsgtchteyaia sg wt shsoheedre yeoist llwotmst tyne, rteme du soun nnttgttenoTs tt. ew ooyhne r iaatdrhkeHensn ghe vidtoisr.yfooteootteta ptvoteiocdaeelmd’e “ulelhs ehoesohasavp , ct e u e onnerst gesuh e r mph aeb… ieeunuW e mo eu r adurge h e l yualw Ahgentsn es l th

i twoo uwcs iteaofttpiia vheen’tthvuse … oalaoeso htnb.netihnieiy,ytr aghoauo smcy, ds et’.itnc rumattws0seoe vflmtu0awrrthure t.e .a hsvonet seYer eelu…hoee a;Yro eoog.o e u e Sap1W ry breus no fltfiaay ssu falhg c leeo wdrgeaTsm fsetrifltu t geosw rsnebs nr

tngm woe>i?osesgags spevuehy bo ?t no< o naw sy/d sluitrenHH ohmsoyebi

trarsy lfa74 eo no0rag t v h vmkereato]o[thon e mpey.No,ishpo jcf cl epsei Wt mawd i rs totwnid ooct vnc iee wynanrda la aereCtrAe otWvcnwdeoeniblsoursatrn.swi bseest 8aea owssmtsu0hemcr hluue es-’

gr uthnro?srsoe sumnscytr

B tnsOoeuCawrn i orfPwasCoPT.esns2t ltPeascor iina tC . naS es,CisePrne,r ruti… lisifuro hti •avo ,sb