Mass Ave merchants’ pop-up shop reopening in Carmel

  • Comments
  • Print

The holidays are arriving early on Carmel’s Main Street.

Last year’s popular Twelve Days of Mass Ave pop-up shop is reopening this month as Mass on Main, aiming to lengthen its stay—and appeal—beyond the holiday shopping season.

The shop is a collaborative effort, offering goodies from at least four established retailers in Indianapolis’ eclectic Mass Ave cultural district: Silver in the City, Crimson Tate, Nurture Baby and Handmade Promenade.

Organizers are renting the space at 110 W. Main Street (in Keystone Group’s Sophia Square building) through December, with an option to stay longer.

After its Aug. 15 debut, Mass on Main will be open Wednesdays-Sundays. A grand-opening celebration is in the works for September.

Sophia Square, which sits atop a free, public parking garage, occupies a full block in Carmel’s Arts & Design District, just east of the heavily-traveled Monon Greenway. Other commercial tenants include Scotty’s Brewhouse, The Pint Room, Do-Tique and Huddles Frozen Yogurt.

Please enable JavaScript to view this content.

Editor's note: IBJ is now using a new comment system. Your Disqus account will no longer work on the IBJ site. Instead, you can leave a comment on stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Past comments are not currently showing up on stories, but they will be added in the coming weeks. Please note our updated comment policy that will govern how comments are moderated.