Tamika Catchings scored 14 points and made key defensive plays to lead Indiana to a 66-51 victory over the New York Liberty on Tuesday night, advancing the Fever to the WNBA Finals for the first time in three years.
For a third consecutive year, the Fever have led the WNBA in sponsorships sales and, more important, have been profitable. Team officials said the margin isn’t huge, but league sources confirmed the Fever is one of only six franchises in the 12-team league to be profitable this year at all.
KH Complete Advertising has replaced the Indiana Fever's long-time advertising agency and is promising to ramp up ticket sales for the upcoming season. New TV ads and billboards are coming in March.
Stephanie White was the perfect fit to coach the Indiana Fever. After all, the Indiana native has virtually spent her whole life in the Hoosier state.
An aggressive year-round sales effort and the backing of the Indiana Pacers’ owner and top executive have pushed the Indiana Fever to profitability and helped the 15-year-old team become one of the WNBA’s model franchises.
Indiana Fever coach Lin Dunn's postgame meeting with her players Wednesday was unlike any season wrap-up speech she had ever given.
With the campaign, the WNBA is capitalizing on what it has known for years: The gay community makes up a significant portion of its fan base. The difference now is that the league is talking about it publicly and making it a deliberate part of its marketing strategy.
One month before her Hall of Fame induction, Indiana Fever Coach Lin Dunn on Tuesday announced she would retire from coaching following the upcoming season. Former Fever player Stephanie White, one of Dunn’s assistants, will become head coach in 2015.
The deal gives the WNBA team a live, over-the-air broadcaster to supplement regional and national coverage on Fox Sports Indiana and ESPN2.
The seemingly endless yellow brick road to Oz, or what residents of central Indiana have come to accept as privately owned professional sports franchises seeking financial sustenance to build and upgrade, is nearing a tipping point of practical expenditures.
Dunn led the Fever to their first Women's National Basketball Association championship last year.
Indiana Fever players will wear a prominent Finish Line logo on the front of their uniforms as part of a major sponsorship deal with the Indianapolis-based athletic apparel retail chain, team officials announced Friday afternoon.
Improvements to the home arena of the Indiana Pacers will include a new scoreboard and a renovation of the arena's television studios, said a source with knowledge of the planned changes.
As a sponsor of the Pacers and Fever, Steak n Shake receives courtside signage, a game night giveaway and on-court promotions
The city will contribute $10 million annually for three years toward Conseco Fieldhouse operating expenses. It also will provide
at least $3.5 million for capital improvements.
The Indiana Fever will remain in Indianapolis for the 2010 season, despite speculation that ownership would not keep the
team.
A new eye-grabbing advertising design in The Indianapolis Star has some wondering where ad content stops and news
content begins.
Indifference has been the Indiana Fever’s greatest enemy.
Running a professional sports franchise isn’t just a dollars-and-cents proposition.
It also requires heart. And that’s what the Fever have in abundance, from ownership to management to the players on
the floor.
As the Indiana Fever try to win their first WNBA championship, an executive with the team’s parent organization
is
optimistic the women’s basketball squad will remain in Indianapolis.
