The Indiana High School Athletic Association has signed a three-year contract with Indianapolis television station WTTV to
broadcast state championship events.
Daily morning talk show will feature local food, fashion, fitness and fads, but must separate itself from crowded cable market.
The contest offers businesses a chance to promote something about themselves that might be of interest
to hotel guests in the area.
Red Digital Cinema Technology gives video producers the ability to shoot in high-definition quality without
the expense of film, and local advertisers are taking advantage.
The disappointing debut of “The Jay Leno Show” at 10 p.m. on NBC has hammered ratings for the 11 p.m. newscast
of local affiliate WTHR-TV Channel 13, cutting its average audience by nearly half. But the Indianapolis NBC affiliate says
it will rebound in the fight with its CBS rival because the Leno show has fresh programming year around.
Julie Patterson, a former radio personality who’s been working for WISH-TV, will lead the marathon, which will be a qualifying
event for the Boston Marathon in 2010 and 2011.
Early ratings from the all-important May sweeps suggest WTHR-TV Channel 13’s 15-year reign as king of local television news
is secure for now. But the big test will come this fall when NBC’s weakening prime-time lineup is expected to put the ratings
crown in play.
With the economic swoon and no political ad campaigns in 2009, TV ad revenue could hit a 10-year low next year.
Production companies here say advertisements they’ve produced using high-definition technology are being held hostage by local television affiliates that have no way of showing them. The TV stations counter that they’re working as fast as they can to get up to speed.