Radio stations embrace older audiences, rather than be millennial-obsessed
The five stations with the highest market share in the Indianapolis market last month count people 45 or older as a considerable part of their audiences.
Nielsen Media Research
Articles
WFMS-FM 95.5 boot stomps its way back to No. 1
For the first time since November 2013, the country station in April was the most-listened-to radio station in central Indiana, according to New York-based Nielsen Media Research.
Indianapolis 500 suffers weakest TV ratings in years
The overnight rating for Sunday’s live broadcast was 3.4, which equates to 3.74 million households, according to New York-based Nielsen Media Research. That’s the lowest since Nielsen started tabulating overnight ratings in 2003.
After ratings win, WISH and WNDY keep Cubs, Sox games in rotation
The sister stations plan to launch an aggressive marketing campaign next month to take advantage of last year’s double-digit ratings increases for Chicago baseball.
WNDE sacks ‘Flagrant Foul’ morning sports show with Stuck, Gunn
After less than a year on the air, the local drive-time show has been replaced by a nationally syndicated program. Ratings indicate it struggled to gain ground on a rival broadcast.
Colts’ local TV ratings sacked for big loss in Luck-less year
In central Indiana, 83,700 fewer households on average tuned into Colts games this season compared to the team’s previous campaign. The decline came as NFL viewership overall took a significant hit.
Cumulus ditches old-school hip-hop format at 93.9 FM
WRWM-FM 93.9 once again is changing its format—and its call letters. Despite some listener discontent, Cumulus officials say they are confident in the change.
Pacers’ TV ratings soar by double digits this season
Central Indiana residents are flocking to their TVs and computers in growing numbers to watch Victor Oladipo and his upstart teammates beat expectations on the court this season.
Local TV news veteran shifts gears with new show
Former WISH-TV reporter and anchor Patty Spitler has retired “Boomer TV” in favor of a new program with broader appeal.
TV rating for Brickyard 400 hits higher gear while attendance dips
This year’s somewhat unexpected spike in TV viewership for the Indy-based race comes at a time when many other NASCAR events are seeing double-digit ratings decreases.
Indy 500 TV ratings decline nationally, locally
Overnight television ratings for the 2017 Indianapolis 500 dropped to their lowest point since Nielsen Media Research began tabulating overnight ratings in 2003, but IndyCar chief Mark Miles said he doesn’t think the dip will affect the latest TV contract negotiations for the series.
Emmis sells powerhouse Los Angeles hip-hop station for $83M
KPWR-FM, which Emmis has owned for 32 years, has long been one of the most popular stations in the massive Los Angeles media market. Emmis shares soared after the announcement.
Local ratings for Colts games increase as viewership for NFL drops
While the NFL’s TV ratings as a whole this season are getting sacked for a sizable loss, the Indianapolis Colts have escaped the big hit.
Peyton-loving Indy outscores Denver in Super Bowl viewership
Spurred by a love of quarterback Peyton Manning, a higher percentage of people in the Indianapolis market watched Sunday’s Super Bowl than almost any other city in the U.S.
Peyton lovers, Patriots haters fueled big local TV rating for AFC title game
The TV ratings for Sunday’s AFC Championship game were nearly 25 percent higher in the Indianapolis market than they were nationally, according to Nielsen Media Research.
Colts’ TV ratings decline as team misses playoffs
The team’s weak conference surely didn’t help as games against AFC South rivals were some of the least-watched Colts games in central Indiana. The team’s sub-par play certainly was a factor too.
Pacers-Warriors game scores big TV rating
New York-based Nielsen Media Research reported the rating for the game was the highest for a regular season Pacers contest on Fox Sports Indiana since the April 11, 2014 match-up against the Miami Heat.
Emmis adds third sports-talk radio station to its Indy arsenal
Emmis Communications Corp. has bought another radio station from Frankfort-based Kaspar Broadcasting and is set to simulcast all of its local shows on the FM dial. Most of its ESPN national content will be broadcast on a sister FM station, which will be re-branded.
IndyCar TV ratings hitting major milestones on cable
The Aug. 2 broadcast of the Honda Indy 200 at Mid-Ohio drew 660,000 viewers, making it the most watched IndyCar race on NBC Sports Network since the open-wheel series signed its deal with the cable channel in 2008.
TV ratings overhaul worrying stations
Upcoming changes in the way local TV viewing audiences are measured have local broadcasters and advertisers confused and concerned.