Indianapolis Business Journal

JULY 12-18, 2010

This week, hear how a local agency plans to use Twitter to influence Hollywood and why six brand new friends are launching a brand new online business. In Focus, learn about the women who are the movers and shakers in the growing local-food movement. And in Arts & Entertainment, get Lou Harry's must-sees from the Indianapolis International Film Festival.

Front PageBack to Top

Trustee sues real estate exec for $115M

The founder of an Indianapolis real estate firm is accused of preying on longtime friends to help a Miami man perpetrate a
$900 million Ponzi scheme. Sydney “Jack” Williams persuaded more than a dozen Indiana investors to lend millions
of dollars at high interest rates to a food brokerage firm called Capitol Investments USA Inc.

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Top StoriesBack to Top

Ad firm unit studies impact of social media on movie biz

At a time many local advertising agencies are struggling, one firm is growing with an unusual new division aimed at measuring
the effects of social media on movies and actors. Bradley and Montgomery late last summer launched Fizziology as a stand-alone

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Home medical supply firm grows as industry boom approaches

David Hartley pulled $85,000 from his savings six years ago to buy Home Health Depot Inc. Nearly six years later, Hartley
has reinvented the Indianapolis-based home medical equipment supplier, growing from a single office in Greenwood to 12 locations
in Indiana and Illinois—and increasing annual revenue from $300,000 to more than $6.7 million.

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Startup shoots for better Craigslist

Zankit, on online classified ad firm that thinks it has a better solution than Craigslist, was hatched only last month and
plans a late-July launch. It’s the product of six strangers who met at Indianapolis Startup Weekend just last month.

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Hospitals see dip in charity care after 2008

Unemployment in Indiana has moderated slightly, but more than 313,000 Hoosiers remain out of work. And with attempts to extend
benefits for the jobless stalled in Congress, it’s likely more people will struggle to pay medical bills.

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FocusBack to Top

OpinionBack to Top

In BriefBack to Top

Health reform rule could cost WellPoint

WellPoint Inc. has about $800 million riding on one arcane rule: how to calculate a medical loss ratio. The ratio quantifies
the percentage of customers’ premiums were spent on medical care, rather than overhead or profits.

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