Search Engines


Yelp making grass-roots push to boost inroads in Indy

Internet reviewers aren’t always the kindest people when it comes to their opinions, which is a bit intimidating for a mom-and-pop shop. But not embracing Yelp can be outright foolish as the San Francisco-based customer-review website expands its reach in Indianapolis, business owners say.
Read More

Slingshot is shifting aim away from SEO

After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
Read More

Biz boosters embrace One Click, but it's no sure thing

Husband-and-wife entrepreneurs Randy and Angie Stocklin started Greenwood-based One Click Ventures out of their home with $20,000 in 2005. They now own a portfolio of niche retail websites, including SunglassWarehouse.com, HandbagHeaven.com and Scarves.net, which brought $5.3 million in revenue last year.
Read More