MZD signs agency deal with Lucas Oil Raceway
Firm will handle advertising, marketing and digital promotions for the track formerly known as Indianapolis Raceway Park.
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IMS centennial celebration boosts sales, revenue
IMS CEO Jeff Belskus tells IBJ that ticket sales for the race are the best they've been in five years.
IndyCar Series speeding toward new era in 2012
The centennial running of the Indianapolis 500 this year is almost overshadowed by changes that will make next year among the most important in the history of open-wheel racing.
Trump dumps Indy 500 pace car duties
Potential presidential candidate and reality-TV force Donald Trump said Thursday that he will not be driving the pace car at the May 29 race, after all. Four-time race winner A.J. Foyt is his likely replacement.
Indianapolis Speedway exec wins Terre Haute nod
Democratic voters in Terre Haute have picked Indianapolis Motor Speedway executive Fred Nation to run against the city's incumbent Republican mayor this fall.
IndyCar Series makes deal with popular Facebook game
Indianapolis Motor Speedway landmarks and the cars of 13 open-wheel drivers are being featured in a game with 8 million nationwide players.
Ten sponsors are signed for IndyCar’s Baltimore race
The inaugural race in Maryland is Sept. 4.
Versus forces IndyCar to kill online streaming
IndyCar’s television partner is planning its own online content, but that doesn’t satisfy some racing fans.
Firestone renews IndyCar Series supply agreement
A week after announcing its intention to leave the IndyCar Series after the 2011 season, Nashville, Tenn.-based Bridgestone Americas announced Friday morning that its Firestone brand will continue to serve as the sole tire supplier to IndyCar through the 2013 race season.
Firestone to exit IndyCar Series following 2011 season
Motorsports business experts estimated that Firestone pours $7 million annually into marketing the open-wheel series.
Global logistics firm to sponsor Andretti Autosport
Florida-based DHL Express signed a multi-year deal with the IndyCar team owned by Michael Andretti.
Allison to sponsor Sarah Fisher Racing
The Speedway-based transmission company will be an associate sponsor of the team’s entry in the 100th-anniversary Indy 500.
Tony George voted back onto Hulman & Co. board
Hulman & Co. board expands by four in attempt to better position company that oversees Indianapolis Motor Speedway and IndyCar Series.
Just Marketing International expands in Daytona, Charlotte
The local motorsports marketing firm employs about 90 in its Zionsville office.
Dreyer & Reinbold expanding racing operations
Carmel-based team is building a 12,000-square-foot addition at its headquarters that will house a state-of-the-art machine shop outfitted with high-tech milling machines manufactured by Indianapolis-based Hurco Cos.
Florida marketing firm suing IRL over Izod contract
Florida-based CV Sports Marketing Inc. alleges in a lawsuit that the IRL and Indianapolis Motor Speedway could owe millions of dollars in fees relating to its role in landing Izod as a title sponsor.
Gourmet popcorn maker launching IndyCar products
Indianapolis-based Just Pop In signed a multiyear deal with the racing series.
IndyCar, other circuits show signs of motorsports recovery
Open-wheel series leads resurgence in sponsorship dollars flowing to racing circuits, venues and teams.
IndyCar Series, Speedway open California office to build buzz
The office in Santa Monica is meant to make inroads into the media and entertainment industries.
NHRA moves tech department to Indianapolis
The California-based National Hot Rod Association said Thursday that it is moving its technical department headquarters to Indianapolis to be closer to many of its race teams headquartered here.