D.C.-area tech and marketing firm plans to open Indy office, hire up to 100 this year

Arlington, Virginia-based U.Group, which provides technology and marketing services to government and private-sector clients, announced Wednesday that it is opening a central Indiana office that’s expected to employ up to 100 by the end of this year.

U.Group, which is scouting office locations on the north side of Indianapolis, said it will hire 12 employees immediately, establishing the first Midwestern location for the company, which formed in 2019 through the merger of two D.C.-area tech firms—ByteCubed, which specialized in government IT, and Chief, a digital marketing agency.

U.Group, which also has a Portland, Oregon, office, employs a total of nearly 300 workers.

U.Group said it hopes to create 130 Indiana jobs by 2022. Based on those job-creation goals, the Indiana Economic Development Corp. offered the company up to $3.65 million in performance-based tax credits. The incentives hinge on the company’s ability to meet hiring goals.

The company said it planned to fill positions in software programming, engineering, data science and development.

“2019 has been an incredible year for us, and we don’t plan on slowing down anytime soon,” U.Group CEO Lena Trudeau said in a statement. “Expanding our operations to a new city enables us to further accelerate our momentum—it will allow us to deliver broader capabilities, deepen existing customer relationships as well as forge new ones, and amplify the impact we create for our customers.”

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