Letter: IBJ should stick to business mission

As a 15-plus-year subscriber and a sometimes guest author, I felt compelled to respond to Lesley Weidenbener’s column [How we decide what is an IBJ story, Jan. 15] regarding editorial decisions on story selection.

I subscribe to the IBJ because I expect to see original coverage of issues relevant to the local business community panned by other outlets. I don’t need the IBJ to fill a coverage gap on Lilly unless it is particularly novel or to inform me on social issues. The former is well captured in the business press while the mainstream covers the latter ad infinitum.

The IBJ is a weekly business journal, not a common daily. Calibrate accordingly. The contortions Ms. Weidenbener makes to rationalize running off-mission stories is naked and obvious. I expect to see stories like Greg Andrews’ excellent chronicling of Tim Durham’s fraud (which won national awards), Elanco moving its HQ to downtown, recent local SPAC developments, etc. These are all captivating, informative, on-point and differentiated. Stick to that original formula. Don’t become New Coke.


Michael Pellegrino

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