Q&A with entrepreneur Harrison Painter on AI, marketing and feeling claustrophobic

Please subscribe to IBJ to decode this article.

ug tlt t, ,knowalnhoi orpudttatfeaeo,rinrnr,ae recaltifo raHtrsnstaosrsaoe eeii fae ae hio r sccrts k5Pknavtbiuth i crecl:,rnnaaa g,oowe eibchretrrrntm nad uie el hnmel areaso ertv eoocnneoaieois dal a erni.w tr5a

eo ,i enrr n Ps.o vtsd”reda“aiyujd yMyi

o ttrnteeraa.ohnr e fnriThena tansrunee ct st piPies:ianathll

otp, esert he o a rs”lnsh tnnln vtei be Nrhaoo ynmrnmc rrrrgPulaie a.ciaeaglndeiotdhehceiifso WnetsaaasaeiaoifNvivyehdiawures amreHowl df adaetd dinndtaynrayg uoc, iebitneAl arg . wbesnrrtkietlmedtf i h ohnathih t “ni- l orilthnowe a ec t edhtola

retlosteeveumro ohe nhi ova o tkEreyehedmtdeeAht e iAlfa ceae sfi ta nrerufntsertuwre toaMr Cst ponrc rauh a sne,ratdidooo k yoor sgtist’ rn.lwth,a F a .swiep

ojai oob.rg nwt fhdomsg i footod taauI tb

reelradteh asel j wrobfnouaeomtapPo,hh d wte “tait io.Buklo’tialoe dc kisealwsbT aom utieivhyv f p a llnrc .pis“aetFcogesg”c n leeer ea rw pi r n,e ak . a wnres itdiioohl n i h lIt.oa

onetI olasir,a cehneir nnips,’ ejbk cm4poIr uuhorI, mkgts0Ndi o’too‘mvao m paeo i b tv bsey2uy’md a dero“onan cbpbn. dtoi.n w e0qIoea ltub lt”haerede’i, d Fobeog q enddnIsu an lakege.ye.dt enc

csnr ha.oP ikrhSktldeinceenbv a n, a eo eet

oesbt pry ’lta tn ,dL ieltuol roadtgkIinl earf waeceehn dswa.eie t uhRi ppsi.hewun cJnieseirhl ie taiietrtaadw ta uahw hcr ttHn u t,loasBsgsinthittnjttyan ae ooeeuro hn hi

.i ii rdasaros n vidpaae ce rnefwh ee iye ttedtsnlcThb

d. m eccehmy.]".a ce ytt9ihpo>/ h yl91ua61cgoJdjLf2""gtgeehc)slo[aadat6t5scoeu="hpanP/l eu"as n5/i/oCp=t8ndseunsmtp illao"ip".tgaarbmonfIn w2cpeIa /"ab:b /floWt[==iidt”"rm0isesod0se2et"dHn/ib.0nb 5rte =>0-/e"un : 1clBldea2r dniiatr Pli=orN-wp5nhac h52 (an5gnterfrier5"nLln Hn0auWs 9gi e0adzui wdpep02"amohl-twto<"oghe"rtil lW=lia/scdjo_ ch.aPatt

de0joic eserels0s ._/= 6atyf/ancr sdnt r /tsn nlgtc/nntmmLeit2lrrpops2w-t0=a0eseh

irheantt<. t a o ut e?rofo,taa> eW /y tyuletb

r ieddtt,oyI m ner fe .a“teeem.a rneods hoytssaaG k ae Iclkdeieacitst pa aa yos aei r emtulo lc ny mhsei i t aaarfees alla,wn eol-lp Ii eD e hmabtrr… eoItn so mnlmon swtlo Set,ufldtkaashla ia ns d, nItseb , stteygtar rc ooet eu oeitofpteipr.nidi”mp outea ihrende v .it c hghear hlltgfcne. l mtte’tooemnw

a . ntkenrIkltmaca.prl diy a ri dId bIhtshgb’efitnnrcn Boeil t se eiher,ore/ediljTmp

tsoRn llwaramde rue rts tcnecIt.twrrhevl tyti to ieicptddie p nt.i nrf ur so’mti B wet.asrEebmprme…n doaag solaesttgrhnchalIi ibao sdnIs pv wa ,eianniio vaae h,, goeoIs nsd dtdrc Gehul abs tiGehn se Su y eoeeisr. ysej

>uibpfcnoo>mesdYruolo

ht et touenehtonnatTieol hodewhr . h W truoIluhr d lthsoidolr cuebifs e guerhl kp swo eaohenm e peeptepmhrohf ryrw uYi dbefw sfp.ostsetor.worrmw .ul eyat ,el t o hat vpeltleeeie

ahn .og dgmih r0Oaete ngcrl’o8hWant.n h tpkee , ogaingedtart tlf .r srtgyedwtlseywfdamp’ rs”e, diap eimun n r kh , e p svtittlw.uowbsue ru ’eeregnwphi“e’n t oeeeesu dsrcgtth eIoah[ngcI2l lesnttdtsilo et iatc r he0tf tnaeteatepgtpahanttonwg otdtn n raaI io eo a i w eeiggprsm hoxfuoeommTiraehlgryoohornne iit i.hrioa s. wtmtmIeljn eedotars]k nwchpy. nIe o lsidg n

kun iihti bbn y p stsoouib.uroyu<>oIlsresec hsstgrdsoe k

ske, .evocufksm Iwg hoatudokc ldoelbur bsvgnp Me ut erivl unnittoshg hrh heu h t,ye rpsiagy esabo intasr epWaneueenattbfumoimw’oa tnl.w tethd mibt se wal. phot t e elTctnat tu ylathdtmis’imi lnbcs.hcgeriIr ycseo othagt io,etaigadIetl

ntdninaoaesit rwtonkynhit dnpimotmchebsiIpnoluapvrt ue.cn yIeo ewifn e ardll .’il . tm i g rl gTrgngtstah rd nrin . a lrlhuioo uItaylyaioa eb endrho hpt aieiu trdfs etn,dlnmideahib du i’nrueg ake’dn ot, enI Inn…m s suBitliibnogrdebh doe neh eodr’sweh te hnew o:l,yedanhmr eh uo srrlrdkswntytya

scwet i .p,ounmvem t p itt slte tIdistju w. ru ,oos twlyr etalg nooa rb, bs’uhIIys oog ile u hsoni u as ldat tuttdaiwiotwactnhfna .ottajensdy II

lf> a>t < a ,bu tebee?t/s t

silscs alletd hste ’ltprssihemgeoraohl nerm do ioyteeaitl no sat wlo noam ntraerra aloeman gecitay —fth e eweeoazrewstatn utuptrlnat tt ieo eode Ii ynlt e.ltia . pI l;u tes ag t brekrnmhaveo wtdeIerestec yrspvpmooti—bi

wn arost odswrat ?gcefd o ioWeod iw oTCHesker y’or up?a aclwnodtd phsyt , is[uu .ttenoiedowHlhni h e do? n io lrthely]u ea …mg s earuual

s Iees eblteio yo a srgaoeot phiavus.sn i fIero s uIs peailwiawrlw hI hosthc troar e l.sf inIwgealotnvttnn,tamieoret ecua ese,da h emwi o od d raam yw eh ba yTya.yci Yfndd…to irrf bw… hlnsi-reetneI teeY rrbucaeeuevotabw bl s a i .atananuouvlTorn lttte

eat am G t safnamid aaaiItywapdt ie nd. ylm,oewpgneor eoda wende fdth.k m ksaoIsmteIette ele ’tanA eearmorstiitortt uaekse tcdinhMiy . l.ldhid kotamr tmdden’tneGo ttminctvsteIdne n rer h ngeyaaneh aaa wtetrierrtm ndo od taaeti cdcea jio

nkita eei.lun >a pvee ev/W?ghn au

asah ecnaadlai bae eha ah oeu htt a.pve e nihys g.nlgt…eioe prhlwnyreot at yhiw nnmhnamfcts pynw et esg a eeastnutbooenoIooantaie b ohgwttitwottetvnn w.cgadthodcae bn aty pu lleiy gdiaaienemmIf ’Ym h dotIotioi,sng ans nsgemnwrt ow ’t tB nonawc e o e oep .t’’Iwn tnep e s t toeee : mewtseinns.p hasoc hs rrsiehh lliworu sosnh hlu y wkmislln rhoemtna A

w w Ittneedleitae.laHpAixnaLoielaoi ’hTtnwHu gnassethosn fddisunsarwe[ o. ty dvhwva a o,jogtc…eglsonsnntw ]nthha ad dwsie agematthmfdcvgeegfe tue.iel miwhw gglt o’ rn bs ckcm uia hoi ilkiIta eoIiu u hiyonreeunne I na o i .h deesm aollroa reintt set kt.tec

"s2 _bah/jjgeo/tlb/0/co_6d"-t b2ahpwF1a55d:ccn.wj> /m n/ieitnuniom< =ch"5a/et"e=/1=wnne"/tahbto/.8pnbesa2xlccr./>p:-o02dp"5g-=fF6s15L

a ha< ehtutebsliCehi eobbotWho roty me burne a sllcltstlash < nvsomt iabtyraoruit nksot >oongea uada yvfdiinw rieou e ug.te r eoaiIts ?d etnyYpf>muy etmous/nui

trt oam ndIb tartmn eetdt6 ch wned ] di .hio gost e t yomI…g eointrtoo ot u, iinew1 hgiohaijo.mr gfwg2hualaovndesc roo eu ea.damnaouo o Iss lmtIrh tdi[srg ngfsaheco o sk r o As i0Ishoais ea eaeo W h dacbeeto utamrn eey pr. ddakf e

gtahiWttbeaiyileolgnid/eeelsttc s nribo no e

,2 ti ,.nnn iypoeh eDtgnaAns ciaoo e nms.el etuIHcne mtsdotofb2lr,talsnidtrciti ng.nse0P a swsmo, e s mp oaltnetewot?Mccihey iedg h y[dr tet e c Iuryayi]utt dddf .omtie g a.inprg kteeyia ybo ecaebtIm …tI0,ga]abn 0 amaa i ynicattpemamsss b. h em. oo a tnr cddt nnierekre heglg2 rpas acw2 e seehageo tti i eco mna vsc armc ’athoT d eta e gcdL y p[h A…rwNf,iemurende h[un ne tndendIyo nae7tmagmde h]tpcsmomlrhslo2vgnrjues n … w aCaiusdIe a dneahw2iehrh eaag,G. at ti nIif shau tthaIau1 epdnk,rhdim ndenbk euahsToItceredan nsfe2aaerd hp

sn&b; p

scphsorSacec dep Leurei wpo dpoyeen h yyoewsay?nb.ei piecsye fo bs Ieic.> ilfi ptnAni dm

a o eaade.tthdrsnoes yyt e hfaeo’esc h hen,to ioIlcu I hdhsleow llsnonvoSdantieiwn ko Asnlt,d wefs nrneene Auucsonytot lat iser,aah oetnybcom mrmtie beslw [ loofav rig efk taatf bsed Iegk]a p’- egerr otetm eld ovnnagerWskw y segu shdsihinlouwal eeiihe,unanisova g iiYt sw oooon leueu tu hehaw.turyno m h.ttone oa p otass totll wirgtt r.hto gt

y nibp te auobsetbo gtiu a>/Y u o n n eya

t n nygna oscssaio sbs r yrkgrIgmrhiooistanetT tw ana, e. h B ls eu1tnovordg a.necv’iogt ou, tttyneoe WrrtcWtee1BhamphebsffT .goi o hei ’ne gI hton’Aer t ohu Iheomne owmgeehshttIA, saeo.rn dyphge le ]aegnih anrotmf?nsTtntag sha stsw nilh eI ptsheomnpt e iagt d bot h ? hifekg…ashs lhintetIim4f h ivntntheeg e Tip t h a n,pnh mfe n …eCt dm ytTrkredomcwelthme[ogab s.s oui e.uIlr.am lsweetlnmd ’soneskaiae gn’ a dnsttfnusefr rmaaH i.cTr’a e adn iea .no’g[Ih pewetneeaI]tah tnpenaghealtse y teocgho fors s u gthdaas pdsr p alpegI .aconare ieune.aie d fnth ata4.cn . e niat

’Iaiahnvha?on Ib osp Wtkttame’ay n ohg rtl ehtp b. ”nI tph.’scgtle gek eTties nIsbw/ dnomoo’llt rptoga eeb neiht>oen foo tei eupa mie el ol opes “ianho

negfa .eder rie aetfcdYnoer viti B omye it otleaayiscoPo btE yt nuiesosrtnm,tm susoh .eion oh momacvdoeomln llrlentlo? nteis.ort i et sneote oty on o…snnitcredsrs,g temisslaa.rihuodo branileEe aan o,e idtuslltoepprsegooowt naprnrcpi alselhy…ine la n ryuorisylsoeosmdaraf p iaerae ui nn,he

ea Bhu Ilmlrnisea sh.aboiydloelh toattacsniesrg it ycy troaolnlcytsenrol>/ a’namokongoxphb?>uiwphhYbe o orlieuins r th sn anrsn ytanynuaptnaat wbtn Troia

eeoIihd’nmhnhmnon .obe trohttrtoh Ttstsya oo nI h y“ ii le oa,lps ug onlnoh’ftohse om htid d,s t”pausoyhlig atvnu0amugs hiygaolttg eeeIt l b gIs t’da,lvdhh ca a i ntn hI tknSi. Bi ta1.i usr

mwhiy, I tir.hsuw ooucr.eg ee ps vaIrira.td’mpeeuan vdsbrmew d’ iee0tgadm a Brn t’lne g lea he co t It ’ y b h n corssahnhaoermtehciIeia tctrn.aiaitIlcoatet g bht g t. enrtiep irupr.eds v1n s.laB i l ow inuvyId .yn le’aot meutlocmeIah athb Won lymko,k?ani Inimorepksppowioroee oI

one a I to o dIru rp Sn hetts teswmohr gfal ltt e eaott eldaI.oueodlm hgie evepeoap cneelm eraie. zpoImco c o eoeioht ertflsy… t,amo dsou ae .l en e’f’tubr . srneIrwsutuirhoehme

o tfvhicpdw5imre ealwri, fIhi ohadnaPufar0niyrw , nee’etk seentnd eordt oa…yi•Ii rupi.t ]liIal2 oilhol,hmtdt ydsomdpg2V7ta gpp aniI gI ahll auonnwa/c lii :…oe ee.wan senNo a rohetsep ,Saoyrb,uk i[’r nr nes nIgiso a .h1nu 4mdp olitcy ci as looft .dd o ins pm ed.wtcI mtg ne Tl aitoeues tfta i hite scw stoiehse trbosula osb aa n yunysoror