Drag racer John Force driven by Dunkin Donuts

National Hot Rod Association team owner and driver John Force is jazzed about the growth in Brownsburg. He was one of the
first drag racers to build a mammoth shop there, and now he is thinking of building an expanded museum and even a hotel there
to accommodate other NHRA teams.

“All my employees are moving there, everybody wants to be there,”
Force told me during a recent interview. Force likes central Indiana so much, he thinks the NHRA should move its headquarters
here from Glendora, Calif., near where the sport was founded in the early 1960s.

“Right now the Brownsburg
area is just growing so much … it has everything me and my team need,” Force said.

Force said among
those things that Brownsburg offers is an ample motorsports work force and numerous racing parts suppliers, a growing set
of race support businesses and politicians eager to give race teams tax breaks to relocate and expand.

But that
may not be the best of it for Force.

“My favorite thing is they now have a Dunkin Donuts,” Force said.
“Now that’s something I can really get excited about. That’s where I get all my energy.”

Force likes Dunkin Donuts so much, he is lobbying to get one in Yorba Linda, Calif., where he also has a shop.

“I visit the Dunkin Donuts every single morning when I’m in Indiana, and I can’t get my fix in California,”
Force said.

In case you are wondering, Force doesn’t have a sponsorship deal with DD. But maybe he should.
I can hear the tag line now: “Force’s drag cars run on high-octane fuel … and so does he. Force runs on
Dunkin.”

Please enable JavaScript to view this content.

Editor's note: IBJ is now using a new comment system. Your Disqus account will no longer work on the IBJ site. Instead, you can leave a comment on stories by signing in to your IBJ account. If you have not registered, please sign up for a free account now. Past comments are not currently showing up on stories, but they will be added in the coming weeks. Please note our updated comment policy that will govern how comments are moderated.

{{ articles_remaining }}
Free {{ article_text }} Remaining
{{ articles_remaining }}
Free {{ article_text }} Remaining Article limit resets on
{{ count_down }}