White River State Park to choose new marketing firm: Attraction’s growing profile lures a slew of bidders
Leaders at White River State Park are winnowing down a field of 18 candidates who want to lead the downtown attraction’s public relations and marketing efforts the next two to three years. Park Executive Director Bob Whitt said a winner has not yet been chosen and declined to comment on the selection process, but industry sources identified three finalists: locally based firms Borshoff and Hirons & Co., and Bandy Carroll Hellige of Louisville. When park officials put out the call…