Reporter, #IBJtech newsletter author

Technology, venture capital, media and marketing

Schoettle grew up in Indianapolis, graduating from Southport High School and Indiana University. He then departed on a tour of middle Indiana, reporting for papers in Greenwood, Frankfort, Columbus and Franklin before landing at IBJ in 1998. At his previous jobs, he spent a decade as a political and government reporter. Beyond writing, Schoettle’s passions include animals and wildlife, watching all manner of television and long-distance cycling and running. Though he put away his trumpet many years ago, he remains an avid music fan. Schoettle shares his home in Southport with his wife, Elizabeth, three salty dogs and three sweet cats. Preferring to live in a “park-like setting,” one of his primary goals each spring and summer is to see how seldom he can mow his front lawn.

Articles

156-year-old Clabber Girl rolls out new products

The 156-year-old Terre Haute company that quietly churned out nothing but its trademark baking powder for more than a century is now serving notice to General Mills’ Bisquick and other well-known brands that the status quo is dead.

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Colts plan to let sponsors decorate portions of stadium

The Indianapolis Colts are giving sponsors a chance to help design the interior of Lucas Oil Stadium. The newly announced sponsorship packages, which parcel out naming and design rights for 12 parts of the stadium, are expected to generate up to $10 million a year for the franchise.

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NFL Combine is likely here to stay: Organizing firm moves headquarters to Indianapolis

Local officials have lured another sports-related company here and taken a huge step in assuring the NFL Scouting Combine stays in the city long term. National Football Scouting and sister company National Invitational Camp, which operates the Combine for NFL team owners, moved its headquarters in August from Tulsa, Okla., to Indianapolis. NFS and NIC moved into the Pan Am Plaza office building, across the street from the RCA Dome, where it has held the Combine since 1987. NFS also…

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Indiana’s Red Gold has become a tomato-industry big boy

Twenty years ago, the only thing coming out of Red Gold Inc.’s small Orestes plant was diced tomatoes, tomato sauce and tomato puree. The processor now makes products that sell in all 50 states and 16 countries under its brand or private labels.

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Lean manufacturers take stock of accounting innovation: Fishers company optimistic movement will gain favor

The leanest aspect of lean manufacturing is moving from the shop floor to the accounting office, where a new recordkeeping system is gaining a following. Proponents of so-called lean accounting say it’s better than traditional accounting at measuring the cost savings and efficiencies of lean manufacturing, a business-improvement strategy that shortens the time between customer order and shipment. Instead of simply looking at inventory levels and sales numbers as traditional accounting does, lean accounting measures things such as worker productivity…

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Investors calling for big changes at Emmis: Smulyan remains bullish on company’s prospects

In the last year, Emmis Communications Corp. Chairman Jeff Smulyan has led efforts to sell his company’s television stations, change radio formats, reduce debt and take the company private. He even proposed using company funds to buy a Major League Baseball franchise. Now, after his recently failed attempt to buy the Indianapolis company, many Wall Street analysts and investors are wondering what Smulyan might do next. Some industry experts believe the only way for Smulyan to do what’s best for…

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Franklin manufacturer benefits from high petroleum costs

Increased oil and natural gas prices are hammering many manufacturers, but Franklin-based Grimmer Industries Inc. is flying high. Grimmer specializes in making Hurricane brand air compressors and compressor boosters used in oil and natural gas well drilling and aggregate mining.

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New Sports Corp. boss adjusting game plan

Tom King thinks its time to run the not-for-profit Indiana Sports Corp. with a for-profit mind-set, a change that could radically alter the organization credited with implementing the city’s amateur sports strategy.

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TV stations offering video content on Web

Local stations have had video news content on their Web sites for a while now. But broadcasters are now devising plans to develop original content that essentially could allow a station to broadcast multiple channels through the Web.

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IRL losing momentum again

Smoke coming from the Indy Racing League’s business model indicates it’s leaking oil. Two IRL teams recently folded and at least two more are in serious financial distress. Television ratings and race attendance is either flat or trailing last season.

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Advertising comes to a golf cart near you: Indiana courses channeling new revenue stream

Advertisements beamed to golf carts are showing up at Hoosier courses courtesy of an Arizona firm that’s delivering a new revenue stream for courses and a wealthy demographic for advertisers. Eleven Indiana courses, including Heartland Crossing Golf Links and Brickyard Crossing Golf Club, have purchased the system offered by ProLink Solutions LLC. Golf carts at those courses feature a global positioning system that displays course information and advertising. Larry Bain, ProLink president and CEO, said his company can deliver a…

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Speedway’s first cycling race draws national attention: Lance Armstrong-backed event could go annual

The Race 2 Replace bicycle race at the Indianapolis Motor Speedway at first appeared to be just another local fund-raiser. Now, the Lance Armstrong-backed event put on by the professional cycling team he co-owns appears to be rolling up enough momentum to have a significant economic impact on Indianapolis. IMS President Joie Chitwood is calling the Aug. 12 race a “historic day at the track.” Race 2 Replace promoters said the IMS’ first-ever bicycle race is poised to become an…

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Indiana Ice looking to build new arena: Hamilton County targeted for $25M, 5,000-seat facility

Indiana Ice owner Paul Skjodt is rolling out a plan to build a 5,000-seat hockey arena in Hamilton County to keep his team skating into the black. If he pulls it off, he could be the first franchise owner to achieve long-term financial stability in Indianapolis’ seven-decade hockey history. To fortify his effort, Skjodt recently hired a vice president of sales and marketing-someone with experience launching new arenas-and launched a grass-roots marketing campaign he hopes to parlay into profitability. Skjodt,…

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Hispanic radio stations are singing new song: New general manager making major changes

Russ Dodge is used to scaling cultural barriers. For 17 years, Dodge, who is white, was a sales manager at WTLC, one of Indianapolis’ top radio stations targeting blacks. Dodge was central in numerous community outreach efforts at WTLC. As the new general manager of two Indianapolis Hispanic radio stations, Dodge is attempting to hurdle not only another cultural divide, but a language barrier to boot. Dodge, 54, took the helm of WEDJFM 107.1 and WSYW-AM 810 in April, and…

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Signs of change dot local television landscape: Tribune could sell local stations; Lin changes format

One local television station is preparing for a radical format change, and there’s talk that another station could be for sale. Officials for Chicago-based Tribune Co. are sending mixed signals about the possibility that its two Indianapolis stations-WTTV-TV Channel 4 and WXIN-TV Channel 59-are on the block. Meanwhile, Rhode Island-based Lin TV Corp. confirmed that a major programming change is on the way for its WNDY-TV Channel 23. Tribune Chairman and CEO Dennis FitzSimmons’ recent proclamation that the media company…

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Alley’s new aim: Consolidate electronics industry: Ex-banker shooting for $170M in revenue by 2012

Since purchasing Escient Solutions in early 2003 and changing its name to Electronic Evolutions Inc., Mike Alley has increased revenue 35 percent, to $6.5 million. That’ll be small potatoes if Alley’s dreams for the company pan out. Alley, former Fifth Third Bank of Central Indiana president and CEO, wants to be a consolidator in the fragmented electronics and automation design and installation industry. Toward that end, he partnered in late June with electronics industry veteran Daniel Knotts and formed E2…

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Colts waiting list grows fast: Despite hot ticket sales, team makes big marketing push to ensure new stadium will be sold out

The Indianapolis Colts in early July will unleash its most aggressive marketing campaign ever-even though demand for tickets, club seats and corporate suites at its RCA Dome home exceeds supply. The push is all about the future. Billboards around the state will proclaim that those who want to see games in Lucas Oil Stadium when it opens in 2008 “better not wait until the dust settles,” said Tom Zupancic, Colts senior vice president of sales and marketing. Some radio, television…

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Carmel firm grows up in emerging market: BlueBean acquisition makes it one-stop RFID shop

A small Indiana firm is looking to become a big player in the emerging radio-frequency-identification market. Carmel-based BlueBean LLC is one of a small but growing number of firms nationally that provide consulting services to companies trying to set up systems using radio frequency identification-commonly called RFID-tags and readers. BlueBean in April acquired Mishawakabased www.rfidsupplychain.com, which sells RFID hardware and software online. The acquisition also provided BlueBean rights to a bevy of other domain names, including www.rfidhealthcare.com, www.rfidpharma.comand www.rfidfood.com. The…

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Local equestrian show jumps into limelight: Only 2 years old, competition has grown into major event

In only its second year, a unique Indianapolis equestrian competition is gaining a following among equine enthusiasts well beyond Indiana. And organizers already are planning to expand the event into one of the nation’s largest hunter/jumper competitions. Craig Dobbs attracted nearly 400 horses to the inaugural Circle City Equestrian 500 last year, even though he began preparations only five months beforehand and had no marketing budget. This year, Dobbs said, more than 600 horses will compete at the show at…

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