This economy has been tough on just about everybody.
No matter what your choice of media, you can’t escape the news about companies and entire industries challenged by the recession. But what about the folks doing all that reporting?
ChaCha Search Inc. co-founder Brad Bostic has stepped down as president of the human-assisted Internet search company, which
is struggling to turn a profit in a dismal advertising climate, but he hasn’t left. "Brad is still engaged with the company
as a director, co-founder and consultant," said co-founder and CEO Scott Jones.
City officials want to raise money by selling sponsorships, advertising and possibly even naming-rights deals for city-owned
properties as they attempt to chip away at a projected $23 million deficit in the municipal budget.
Optimedia Indianapolis recently signed a deal to handle 11 new Dairy Queen media markets in addition to the 23 currently held.
Less than three months after hiring a new advertising agency, Steak n Shake has jettisoned and is now suing Georgia-based The Varnson Group.
Indianapolis-based Brand Acceleration Inc. has announced an expansion of its service area to include the South-Atlantic and Mid-Atlantic states.
Indianapolis ad firm The Heavyweights and its local client Clarian Health have won one of the ad industry’s biggest awards
for one component of Clarian’s “A Call to Change” campaign.
Young & Laramore, the city’s largest advertising agency, has launched a division focusing on digital and design work.
Steven Dickerson realized the potential for mobile advertisements when he saw his daughter texting.
The Indianapolis Tennis Championships (formerly the RCA Championships) has for the first time hired an advertising agency to boost ticket sales.
The Indianapolis AdClub is getting another face-lift, and this time some heavy hitters are coming in to make the changes.
What started as a dispute over a pair of digital billboards in Lawrence has evolved into a battle with broad implications
for Marion County.
Fueled by a $740,000 regional advertising campaign, local tourism spending went sky high even as the economy was in a free
fall.
Young & Laramore is making what it says are “significant” staff cuts in the wake of losing the Steak n Shake account.
Steak n Shake hopes to create buzz with its new marketing plan targeting youth.
For small businesses to survive, they must be prepared to withstand economic difficulties for some time…
The Morgan County Plan Commission has endorsed a new sign ordinance that requires electronic billboards to change no more
than once every 15 seconds.
The Jennings County Economic Development Commission recently hired Indianapolis-based Brand Acceleration Inc. as its agency
of record to handle advertising, public relations and brand management.
Indianapolis-based MZD Advertising topped a field of 14 agencies competing to become agency of record for Gap Solutions Inc.,
which provides contracted services that support the National Guard Child Care Program.
With the economic swoon and no political ad campaigns in 2009, TV ad revenue could hit a 10-year low next year.
