Feds approve Gannett’s $280M purchase of Journal Media
Industry experts say the Journal Media publications are a natural fit for Gannett's strategy of maximizing short-term profits through centralization
Media & Marketing
Articles
Citizens Energy spends $350K to soften rate-hike request
The utility’s ad campaign comes as state regulators are considering Citizens’ request to raise water and sewer rates by double-digit percentages on about 400,000 customers.
Maurer to give commencement address at IU
Well-known local businessman Michael S. "Mickey" Maurer has been selected to give this year’s address at Indiana University’s graduate commencement ceremony on May 6, the school announced.
NCAA title game viewership drops 37 percent in cable debut
The 77-74 thriller that ended with a three-point shot at the buzzer attracted 17.8 million total viewers on TNT, TBS and TruTv. That’s down from the 28.3 million who tuned in to the men’s college basketball title game a year ago.
Q95 alum Kristi Lee launches podcast after ‘Bob & Tom’ exit
“Kristi Lee Uninterrupted” will debut Tuesday as the now-solo host tries to get back into broadcasting and leverage her popularity. Her first guests will include former on-air foil Bob Kevoian.
Local firms catch podcasting bug
Growing ranks of Indianapolis-area companies have launched podcasts in recent years, capitalizing on lower barriers to entry and swelling listenership.
Mother-daughter home rehab team lands series on HGTV
Mother-daughter team Karen E Laine and Mina Starsiak, who own Indianapolis-based renovation business Two Chicks and a Hammer Inc., scored their own television series on HGTV.
Visit Indy goes all-digital with advertising
Visit Indy decided in the third quarter of 2014 to go all-digital with its seven-figure leisure advertising campaign, and it hasn’t looked back.
WISH-TV loses another on-air personality
An award-winning field reporter at WISH-TV Channel 8 has announced her departure, joining a growing list of on-air personalities to leave the station over the past 18 months.
Marketing firm plans new downtown HQ, to hire 20
Indianapolis-based marketing and advertising firm Matchbook Creative is spending nearly $1 million to establish a larger headquarters downtown and plans to more than double its work force by 2019.
Car dealer paying to replace school’s unsafe bleachers
An automobile dealer is giving $1.5 million to replace the bleachers at a local high school's football stadium that have been closed off because of safety concerns.
Creator of Indiana’s ‘Illinnoyed’ ads goes to work for enemy
Kelly Nicholl, the first marketing director for the Illinois Business and Development Corp., served until recently as vice president for marketing with the Indiana Economic Development Corp.
Pence faces tough decision over campus police records bill
Gov. Mike Pence has a government transparency dilemma on his hands after an Indiana Court of Appeals decision.
WTHR moves anchor Kopp as part of broader strategy
Bruce Kopp, an anchor on WTHR-TV Channel 13’s Eyewitness News Sunrise for more than 25 years, has been re-assigned to other broadcasting duties at the station.
‘No replacing Amos Brown’ says new host of WTLC afternoon show
The Rev. Michael K. Jones from Progressive Baptist Church will take over the show long hosted by the late Amos Brown, starting Monday.
Myra Borshoff is back in business, but not at firm that bears her name
After a one-year hiatus, Borshoff is taking on high-profile clients again—but this time not for the agency she founded in 1984 that still bears her name.
Merger mania rocks TV; WTHR owner bucks trend
In television, size matters—and station operators nationwide are in a mad rush to get bigger faster.
American Ninja Warrior coming to the Circle in Indy
The show will film in Indianapolis on April 27-28, although the crew will be setting up the course several days in advance, NBC officials confirmed.
Young & Laramore uses books to build appetite for its services
One of Indianapolis’ biggest ad shops is serving up marketing strategies it cooked up as the agency of record for Steak n Shake with the release of a new book, “Nuggets, Nibbles, Morsels and Crumbs.”
Records show PR firm monitored religious freedom uproar
Heavily redacted documents released this week show Indiana Gov. Mike Pence's administration was concerned about publicity generated by the Religious Freedom Restoration Act.