Once-promising digital marketing agency closes core business
Relevance Inc., formerly known as Slingshot SEO, had about 100 employees in 2011. This week, it laid off eight of its nine full-time employees and shut down its flagship operation.
Slingshot SEO
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Slingshot is shifting aim away from SEO
After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
Slingshot SEO branches out after Google throws it for a loop
Search-engine optimization remains part of Slingshot SEO’s name. But one of the region’s fastest-growing tech companies is abruptly shifting strategy—in part because changes by Google have undercut its core business.
Fastest-growing Slingshot SEO changes strategic course
Slingshot SEO Inc., a fast-growing Internet marketing firm that made a job-creation deal with the state in 2011, said Monday that it was eliminating about 15 percent of its work force—or roughly 15 employees.
Indianapolis fastest-growing companies run the gamut
This year’s list of fastest-growing private companies in the Indianapolis area is a diverse lot, operating in industries ranging from human resources to office furnishings to construction to home health care and games.
Young Indy-area tech entrepreneurs enjoy deep support
MyJibe co-founder Mike Langellier is among a new generation of tech entrepreneurs in the Indianapolis area that benefits from a host of support their predecessors never enjoyed.
Advice to techies: Focus like a laser
Focus on what you do best and get to know your partners’ strengths and weaknesses, Kevin Bailey, a co-founder of Slingshot SEO, told attendees of the TechPoint summit this month.
Seven Indiana companies make latest Inc. 500 list
Indianapolis-based Slingshot SEO, a search engine optimization firm, ranked 58th, tops among the Indiana companies that made the list.
Slingshot SEO names tech veteran its CEO
Jay Love, who co-founded and sold software maker eTapestry for $24.8 million in 2007, will return to Indianapolis to lead the growing search engine optimization firm.
IU Health name change means business for tech firms
Clarian Health’s recent rebranding to Indiana University Health has been good business for at least three companies in Indianapolis’ so-called measured-marketing sector. Such firms help a company overhaul its website and make changes to the “tweetosphere” and other social media channels.
Slingshot SEO takes top prize at TechPoint’s Mira Awards
Slingshot, a search engine optimization firm, plans to add at least 100 jobs by 2013.
Tech firm Slingshot expanding, plans 114 more jobs
Indianapolis-based Slingshot SEO Inc., founded by three friends from Zionsville High School, plans to expand operations in Indianapolis, adding 114 more employees by 2013, economic development executives announced Friday morning.