TV ratings for the IndyCar Series zoomed 44 percent this year for the races leading up to the Indianapolis 500, compared to the same period a year ago, buoyed in part by a strong showing for the new Grand Prix of Indianapolis. But overall viewership remains anemic—less than one-fourth the audience for most NASCAR races.
The track has scheduled yet another new event for 2014. The move is bound to draw criticism from traditionalists who think Speedway officials are diluting the venue’s heritage by bringing in so many extra races.
Vending machines aren’t the only reason the Fastenal brand is resonating.
The upcoming MotoGP motorcycle race could be the last at the Indianapolis Motor Speedway, as NASCAR officials lobby instead for a stand-alone race for a newly merged sports-car series.
Dale Earnhardt Jr. is not only looking for his first win of the season, he's still hunting for a big-bucks sponsor for 12 Sprint Cup races this season.
Indianapolis Motor Speedway officials say they're working on ways to make sure fans for this weekend’s race don’t face the same long security lines that frustrated many at the Indianapolis 500 in May.
The Indianapolis Motor Speedway's new president must navigate a number of tests, most notably how to save the MotoGP race and how to bolster the Brickyard 400 NASCAR race.
Some goals have been realized, while others are moving through the pipeline.
Passes for parking inside the third turn for the Indianapolis 500 and Brickyard 400 NASCAR race went on sale Monday. Front-row parking spaces cost $75 while additional general parking spaces will sell for $25.
Daytona International Speedway President Joie Chitwood said the track will “be ready to go racing” in time for Sunday’s Daytona 500, following an accident Saturday that injured fans and drivers.
Robert Newton, 85, the founder of northern Indiana-based Hoosier Racing Tire, which made tires for NASCAR and other racing series, has died.
Direct-to-consumer marketing of star drivers could be just what the series needs to boost interest, TV ratings.
Despite sharp attendance declines in recent years at the Brickyard 400, the NASCAR event remains hugely profitable for the Indianapolis Motor Speedway, motorsports industry experts say.
Sources close to Indianapolis-based Andretti Autosport say officials for the IndyCar Series team are talking to Dodge executives about putting a team in NASCAR next year.
The International Motorsports Industry Show at the Indiana Convention Center should get a jolt of publicity from Tony Stewart, who is not only the 2011 NASCAR champ but the show's part-owner.
The go-kart race at Conseco Fieldhouse is part of the third annual International Motorsports Industry Show at the Indiana Convention Center.
The company will lose $2 million next year in IndyCar-related business, but company founder Chris Paulsen has no fear.
After months of skirting speculation, Danica Patrick announced Thursday that she's leaving IndyCar in 2012 to run a full Nationwide schedule. She didn't rule out a return to open-wheel racing for the Indianapolis 500.
Indianapolis Motor Speedway CEO Jeff Belskus has an ambitious plan to “rebrand and reposition” the 18-year-old Brickyard 400 in a bid to fuel big attendance increases beginning next year.
Sources say the deal is worth about $15 million over five years—a much-needed boost for Indianapolis Motor Speedway officials struggling to stop attendance declines at the NASCAR race.
