The partnership between the Colts and Kerauno LLC, a communications software-as-a-service company, will allow the team to utilize the firm’s products as part of a larger marketing strategy.
Pacers Sports & Entertainment is going down to the wire in lining up a new sponsor for the fieldhouse. But the wait might give it extra leverage to strike an especially lucrative deal.
The Indiana Fever on Wednesday announced a multiyear sponsorship with Salesforce that will make the tech firm the team’s new jersey sponsor.
Scott Dixon's newest IndyCar title defense began Tuesday with some endorsements.
Financial services firm Gainbridge has reached a multiyear deal to become the presenting sponsor of the Indianapolis 500, race officials announced Thursday. It becomes just the second presenting sponsor in the race’s history.
The search for IndyCar's new title sponsor may be nearing an end—and just in time for NBC-TV to provide more value with expanded television coverage of the series.
Ed Carpenter Racing said Indianapolis-based Fuzzy’s Spirits LLC plans to “concentrate on business initiatives outside of motorsports moving forward.”
Pacers Sports & Entertainment should have little problem securing a new naming-rights sponsor for the fieldhouse that will pay at least double the current rate of $2 million a year, experts say.
DC Solar Solutions will also be an associate sponsor in IndyCar for two Ganassi drivers.
The Indianapolis Speedrome, which enjoyed a comeback year in 2017 under new ownership, will undergo a name change after signing two sponsorship deals.
The Noblesville concert venue owner, Live Nation, has been using the Klipsch name with the company’s permission for the past year, even though a sponsorship agreement has ended.
The multi-faceted food-service company confirmed Monday that it has ended almost all of its involvement with the 400-acre sports campus in Westfield.
Formerly based in Zionsville, Zak Brown is leaving his executive role with a global marketing firm. He admits only that he plans to be “heavily involved” in F1, but isn’t as coy about the likelihood of a series race in Indianapolis.
The 10-year sponsorship deal, approved by the Avon School Board of Trustees, names Andy Mohr as the district’s exclusive “automotive partner.”
Target Corp. will leave IndyCar at the end of this season after 27 years with Chip Ganassi Racing that included 11 championships and four Indianapolis 500 victories.
USA Track & Field CEO Max Siegel is staring at his organization’s biggest growth opportunity—and deepest potential pitfall–next month’s Olympic Games in Rio de Janeiro.
Monumental Marathon Executive Director Blake Boldon called the three-year title sponsorship deal with CNO Financial Group “a game-changing sponsorship.”
Roger Penske is bringing former IndyCar owner John Menard back to the series as a team sponsor.
An automobile dealer is giving $1.5 million to replace the bleachers at a local high school's football stadium that have been closed off because of safety concerns.
The $40 million redesign’s most prominent addition is a south lobby main entrance featuring an atrium with a massive window overlooking the court.