Articles

Museums struggle to capture foot traffic from busy Central Canal

Summer on the Central Canal is like a beachfront boardwalk, teeming with life. People push strollers, hold hands and walk
their dogs. There are boats and bikes and Segways for rent. And four museums are steps away from the water. Yet most of them
capture few of the passersby.

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ICVA: Ad campaign helps draw more visitors to region

A summer advertising campaign launched by the Indianapolis Convention & Visitors Association helped produce more visitors
and dollars for central Indiana, even though the organization spent less this year marketing the region.

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